Schibsted ASA (SCH) - Schibsted Media Group takes a stake in Letsdeal.se
(Thomson Reuters ONE) -
Schibsted Tillväxtmedier, a subsidiary of Schibsted Media Group in Sweden, takes
a 37.5% stake in Letsdeal.se. A strategic cooperation between Letsdeal.se and
the other Schibsted operations is established.
The investment in Letsdeal.se is an important step for Schibsted Tillväxtmedier
in order to strengthen the presence within consumer oriented services and market
places. The Letsdeal.se concept makes it possible to a larger extent to reach
local advertising markets.
Letsdeal.se is an online site that on a daily basis offers at least 50% discount
on selected services or goods. If a "deal" gets a sufficient number of buyers it
becomes valid. Companies using the service as a marketing channel are in this
way guaranteed a certain number of customers. The concept has similarities with
Groupon, which has experienced strong growth in USA and parts of Europe.
Today, Letsdeal.se is established in Stockholm, Göteborg and Malmö. Schibsted
considers the opportunities for growth to be good, and the company is also
considering establishing activities outside of Sweden. Schibsted's existing
strong portfolio of online positions has the potential to contribute
significantly to the development of Letsdeal.se.
Letsdeal.se was established in 2010 by Alexander Hars and Lars Karlsson. Both
are still with the company - Hars as CEO and Karlsson as CTO. The company has
around 15 employees.
Contact person:
Trond Berger, CFO. Tel: +47 916 86 695
Oslo, 20 December 2010
SCHIBSTED ASA
Jo Christian Steigedal
Vice president IR
This information is subject of the disclosure requirements acc. to §5-12 vphl
(Norwegian Securities Trading Act)
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Schibsted via Thomson Reuters ONE
[HUG#1474020]
Unternehmensinformation / Kurzprofil:
Datum: 20.12.2010 - 08:01 Uhr
Sprache: Deutsch
News-ID 49865
Anzahl Zeichen: 2620
contact information:
Town:
Oslo
Kategorie:
Business News
Diese Pressemitteilung wurde bisher 447 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"Schibsted ASA (SCH) - Schibsted Media Group takes a stake in Letsdeal.se"
steht unter der journalistisch-redaktionellen Verantwortung von
Schibsted (Nachricht senden)
Beachten Sie bitte die weiteren Informationen zum Haftungsauschluß (gemäß TMG - TeleMedianGesetz) und dem Datenschutz (gemäß der DSGVO).
