Heineken completes acquisitions of two breweries in Ethiopia
(Thomson Reuters ONE) -
Amsterdam, 11 August 2011 - Heineken N.V. today announced that it has completed
the acquisitions of the Bedele and Harar breweries from the government of the
Federal Democratic Republic of Ethiopia for US$85 million and US$78 million,
respectively. These transactions follow Heineken's participation in the public
auctions for the two breweries.
Siep Hiemstra, who from August 1st succeeded Tom de Man as Regional President
Africa and the Middle East for Heineken, commented:
"We are delighted to have acquired these two breweries which give us a
sustainable footprint in one of Africa's most exciting beer markets. The
transactions reflect Heineken's strategy of increasing our exposure to and
growth from developing markets.
Just as importantly, our expansion into the Ethiopian market increases our long-
term commitment to Africa. Heineken will immediately look for ways to use less
water in the brewing process. It will introduce practices to ensure that water
returned to the eco-system is clean so local users are not prevented from
gaining access to clean, fresh water. Heineken is also committed to working
closely with farmers and small-holders to help build their understanding of
sustainable agricultural practices to increase yields and enable permanent,
positive change in the country.
Heineken's work in these areas has delivered positive economic and social
benefits in other countries across Africa and we expect the same positive impact
in Ethiopia."
With brands such as Bedele Premium, Bedele Special, Harar, Hakim Stout and Harar
Sofi (malt), the two breweries have a combined market share of 18% in the
Ethiopian beer market.
Ethiopia is Africa's second most populated country with 85 million people and
its beer market (3 million hectolitres in 2010, source Plato) grew approximately
20% per year over the past 5 years, compared to a GDP growth of 8%. Beer and
non-alcoholic malt consumption in Ethiopia was approximately 4 litres per capita
in 2010, which is well below the global average of 27 litres and below beer
consumption in other countries in the region, such as Tanzania (7 litres),
Uganda (9 litres) and Kenya (10 litres). In addition to a fast growing
population and a developing beer market, the country's political stability and
improving economy, make Ethiopia a promising, long-term growth market for
Heineken in Africa.
Press enquiries
John-Paul Schuirink
Tel: +31 20 5239 355
john-paul.schuirink(at)heineken.com
Investor and analyst enquiries
Jan van de Merbel/George Toulantas
Tel: +31 20 5239 590
investors(at)heineken.com
Editorial information:
Heineken is one of the world's great brewers and is committed to growth and
remaining independent. The brand that bears the founder's family name - Heineken
- is available in almost every country on the globe and is the world's most
valuable international premium beer brand. The Company's aim is to be a leading
brewer in each of the markets in which it operates and to have the world's most
valuable brand portfolio. The Company is present in over 70 countries and
operates 140 breweries with volumes of 205 million hectolitres of beer sold in
2010 on a pro-forma basis. Heineken is Europe's largest brewer and the world's
third largest by volume. Heineken is committed to the responsible marketing and
consumption of its more than 200 international premium, regional, local and
specialty beers and ciders. These include Amstel, Birra Moretti, Cruzcampo, Dos
Equis, Foster's, Kingfisher, Newcastle Brown Ale, Ochota, Primus, Sagres, Sol,
Star, Strongbow, Tecate, Tiger and Zywiec. On a 2010 pro-forma basis, including
FEMSA Cerveza, revenue totalled ?17 billion and EBIT (beia) was ?2.7 billion.
The average number of people employed is more than 70,000. Heineken N.V. and
Heineken Holding N.V. shares are listed on the Amsterdam stock exchange. Prices
for the ordinary shares may be accessed on Bloomberg under the symbols HEIA NA
and HEIO NA and on the Reuter Equities 2000 Service under HEIN.AS and HEIO.AS.
Most recent information is available on Heineken's
website:www.heinekeninternational.com.
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Source: Heineken N.V. via Thomson Reuters ONE
[HUG#1538018]
Unternehmensinformation / Kurzprofil:
Datum: 11.08.2011 - 17:35 Uhr
Sprache: Deutsch
News-ID 57193
Anzahl Zeichen: 5218
contact information:
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Kategorie:
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