DGAP-News: New Lexar Professional USB 3.0 Dual-Slot Reader Dramatically Accelerates Digital Workflow

DGAP-News: New Lexar Professional USB 3.0 Dual-Slot Reader Dramatically Accelerates Digital Workflow

ID: 409359
(firmenpresse) - Lexar/Crucial

19.05.2011 15:13
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Reader Leverages the Latest USB Technology to Provide Blazing-Fast
Card-to-Computer Transfer Speeds When Shooting is CompleteKey Messages:

-- Delivers blazing-fast file transfer speeds from card to computer, with a
USB interface speed of 500MB per second*
-- Supports CF UDMA, SDXC?** and SD UHS-I memory cards, and is backwards
compatible with standard CF, SD, and SDHC memory cards
-- Dual-slot design enables concurrent and card-to-card file transfers, while
pop-up mechanism protects slots from dust and debris when not in use

Multimedia Elements:

-- Lexar Image Gallery
-- Demonstration of the Lexar Professional USB 3.0 Dual-Slot Reader (video)
-- Supporting Product Info

Fremont, CA, May 19, 2011 - Lexar Media, a leading global provider of memory
products for digital media, today announced the new Lexar(r) Professional USB 3.0
Dual-Slot Reader, a high-performance card reader that enables professional and
advanced amateur photographers and videographers to maximize their workflow
with blazing-fast transfer speeds. The reader leverages SuperSpeed USB (USB
3.0) technology to deliver high-speed performance that supports the latest
CompactFlash(r) (CF) UDMA, Secure Digital Extended Capacity? (SDXC)**, and SD
Ultra High Speed-I (UHS-I) memory cards. The versatile reader is also backwards
compatible with standard CF, SD?, and Secure Digital High Capacity? (SDHC)
memory cards and USB 2.0 host devices. For additional information about the
Lexar Professional USB 3.0 Dual-Slot Reader, visit www.lexar.com.

'USB is the most popular connectivity option for PCs, and it's critical that
professional photographers and videographers have convenient and versatile
tools to maximize their workflow and fully leverage the performance of their


high-speed memory cards,' said Manisha Sharma, director of product marketing
for cards, Lexar Media. 'The Lexar Professional USB 3.0 Dual-Slot Reader
combines extremely fast performance with a versatile, innovative design to
provide pro and hobbyist shooters with a reader that dramatically reduces image
transfer time. The speed offered by the reader enables users to move large
volumes of high-resolution images and HD video faster than ever, allowing them
to spend less time at the PC and more time on other activities.'

The Lexar Professional USB 3.0 Dual-Slot Reader features the new SuperSpeed USB
3.0 interface, which operates at 500MB per second; while the Hi-Speed USB 2.0
interface operates at 60MB per second*. The Lexar Professional USB 3.0
Dual-Slot Reader takes advantage of the performance of high-speed cards.
Real-world tests prove that today's high-performance cards can be read more
than six times faster with the Lexar Professional USB 3.0 Dual-Slot Reader than
with previous generation USB 2.0 card readers, and future high-performance
cards are likely to enable an even faster data transfer experience. The reader
can transfer content from both SD and CF cards simultaneously, and allows for
easy file transfer from one card to another. The USB 3.0 Dual-Slot Reader also
features an innovative, pop-up mechanism that lets users close the reader when
not in use, protecting it from dirt and debris. Its compact, portable design
means users can take it on the go, and its smooth contours help it slip easilyin and out of a photo bag or briefcase.

The Lexar Professional USB 3.0 Dual-Slot Reader provides consumers with the
quality and reliability they have come to expect from Lexar Media. All Lexar
product designs are tested in the Lexar Quality Labs, a group of facilities
where all Lexar product designs undergo extensive testing to ensure
performance, quality, compatibility, and reliability with more than 800
intended digital devices.

The Lexar Professional USB 3.0 Dual-Slot Reader comes with free, dedicated
customer support and a five-year limited warranty. The reader will be available
for purchase from leading photo retailers in June, with an MSRP of [Pounds]39.99.

Follow us online!

Twitter: www.twitter.com/lexarmedia

YouTube?: www.youtube.com/lexarmediainc

Facebook: www.facebook.com/LexarMedia

About Lexar Media

Lexar Media is a leading designer, manufacturer, and marketer of NAND flash and
DRAM memory products under the Lexar and Crucial(r) brand names. Lexar Media
offers products in all major flash and DRAM memory categories, including USB
flash drives, innovative backup drives, industry-leading memory cards for
photography, and all popular form factors of memory cards for mobile devices.
Under the Crucial brand, Lexar Media offers industry-leading solid-state drives
(SSD) and more than 250,000 DRAM memory upgrades for 50,000 computer systems.
For more information about Lexar brand products, visit www.lexar.com, and for
Crucial brand products, visit www.crucial.com.

Lexar Media is vertically integrated with Micron Technology, one of the largest
semiconductor manufacturers worldwide. Lexar Media, Inc. is a subsidiary of
Micron Technology, Inc. Lexar Media is a division of Micron Europe Limited, a
division of Micron Semiconductor Asia Pte. Ltd., and a division of Micron
Japan, Ltd.

Lexar. When Memory Matters.?

About Micron

Micron Technology, Inc. is one of the world's leading providers of advanced
semiconductor solutions. Through its worldwide operations, Micron manufactures
and markets a full range of DRAM, NAND and NOR flash memory, as well as other
innovative memory technologies, packaging solutions and semiconductor systems
for use in leading-edge computing, consumer, networking, embedded and mobile
products. Micron's common stock is traded on the NASDAQ under the MU symbol. To
learn more about Micron Technology, Inc., visit www.micron.com.

*Results may vary based on system configuration and card speed.

**Not supported on all operating system platforms.

?2011 Lexar Media, Inc. All rights reserved. Information is subject to change
without notice. Lexar, the Lexar logo, and When Memory Matters are trademarks
of Lexar Media, Inc. Crucial and the Crucial logo are trademarks of Micron
Technology, Inc. Lexar Media, Inc. is an authorized licensee of the
CompactFlash trademark. All other brand or product names are trademarks or
registered trademarks of their respective holders.


Media Contact:
Sophie Mackenzie
Firefly Communications
020 7025 8200
lexarteam@fireflycomms.com
www.lexar.com
News Source: NASDAQ OMX



19.05.2011 Dissemination of a Corporate News, transmitted by DGAP -
a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.

DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de

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Language: English
Company: Lexar/Crucial


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Bereitgestellt von Benutzer: EquityStory
Datum: 19.05.2011 - 15:13 Uhr
Sprache: Deutsch
News-ID 409359
Anzahl Zeichen: 8214

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