Carlson and Rezidor establish the Carlson Rezidor Hotel Group
(Thomson Reuters ONE) -
Carlson Hotels and Rezidor to go to market and do business as the "Carlson
Rezidor Hotel Group".
MINNEAPOLIS and BRUSSELS (Jan. 18, 2012) - Carlson, a global hospitality and
travel company, and The Rezidor Hotel Group, one of the fastest growing hotel
companies in the world, today announced that they have established The Carlson
Rezidor Hotel Group. While the legal status and ownership structure of Carlson
and Rezidor remain the same, the Carlson Rezidor Hotel Group will pursue the
global alignment and management of its brands, the ambitious development of its
revenue generation engines, global purchasing opportunities, and people
development, on a global basis. Commercial activities will be conducted under
the Carlson Rezidor Hotel Group name, irrespective of geographies.
"Carlson and Rezidor have a long common history and have grown together over the
past 17 years," said Hubert Joly, President & CEO, Carlson. "Going to market as
one is a next and natural step. We are leveraging the strengths of two great
companies to create value for all our stakeholders."
"The goal of this development is to generate more attractive financial returns
for the owners and greater value for all shareholders, to be perceived by
business partners around the world as one global hotel company, to offer more
compelling and consistent value propositions to the guests, and to offer global
career and development opportunities to the staff," said Kurt Ritter, President
& CEO of Rezidor.
The Carlson Rezidor Hotel Group is one of the world's largest and most dynamic
hotel groups, with a portfolio of more than 1,300 hotels, a global footprint
covering 80 countries, and a powerful set of global brands (including including
Radisson Blu; Radisson(®); Country Inns & Suites By Carlson(SM), Park Inn by
Radisson; Hotel Missoni; and Park Plaza®).
Through a number of concrete revenue generation initiatives, the Carlson Rezidor
Hotel Group aims to generate more than US$ 400 million in additional revenue and
a RevPAR Index increase of more than 9 points by 2015. These initiatives include
a reinforced global sales team; unique revenue optimization tools, partnership
projects with travel intermediaries, including Carlson Wagonlit Travel; and the
rapid growth of Club Carlson, the group's successful loyalty program. The group
will pursue the global alignment and management of its brands to ensure that its
guests enjoy a compelling and consistent value proposition around the world.
Joint purchasing activities entail the development of competitive sourcing
agreements, especially for high-spend and business-critical categories. Global
people development programs also will help the Carlson Rezidor Hotel Group
fulfil its ambition to be the number one hospitality company to work for.
A global steering committee has been established to oversee these value creation
areas and the development of the Carlson Rezidor Hotel Group. It is co-chaired
by Joly and Ritter.
The chosen logo of the Carlson Rezidor Hotel Group symbolizes several key
elements: the combination of the Carlson name and the Rezidor name highlights
the nature of the relationship, i.e., that of a partnership; and the Carlson
symbol on top of the logo represents important values such as relationships,
heritage, innovation and service.
The group's new website, www.carlsonrezidor.com, will launch Feb 1.
About the Carlson Rezidor Hotel Group
The Carlson Rezidor Hotel Group - born in early 2012 - is one of the world's
largest and most dynamic hotel groups. The portfolio of the Carlson Rezidor
Hotel Group includes more than 1,300 hotels, a global footprint spanning 80
countries, a powerful set of global brands (Radisson Blu, Radisson®, Country
Inns & Suites By Carlson(SM), Park Inn by Radisson, Hotel Missoni and Park
Plaza®). In most of the group's hotels, guests can benefit from the loyalty
program Club Carlson, one of the most rewarding loyalty programs in the world.
The Carlson Rezidor Hotel Group and its brands employ more than 80,000 people.
The Carlson Rezidor Hotel Group is headquartered in Minneapolis, Minn., and
Brussels, Belgium.
http://www.carlson.com; http://www.rezidor.com
Contacts
Christiane Reiter or Renu Snehi, Carlson Rezidor Hotel Group | +32 2 702 9222 or
+32 2 702 9241 |christiane.reiter(at)rezidor.com or renu.snehi(at)rezidor.com
Joan Cronson or Ben Gardeen, Carlson Rezidor Hotel Group | +1 (763) 212-1418 or
+1 (763) 212-8129 | jcronson(at)carlson.com or bgardeen(at)carlson.com
Press release PDF :
http://hugin.info/142138/R/1578472/492385.pdf
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(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Rezidor Hotel Group via Thomson Reuters ONE
[HUG#1578472]
Unternehmensinformation / Kurzprofil:
Datum: 18.01.2012 - 20:01 Uhr
Sprache: Deutsch
News-ID 105657
Anzahl Zeichen: 5667
contact information:
Town:
Brussels
Kategorie:
Business News
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"Carlson and Rezidor establish the Carlson Rezidor Hotel Group"
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