Share & Earn with Park Resorts and Digital Animal
Earn Family Holiday Rewards with the Park Resorts and Digital Animal Share & Earn Social Media Programme
(firmenpresse) - SURREY, UNITED KINGDOM -- (Marketwire) -- 03/15/12 -- As a leading provider of based Park Resorts is looking to reward their customers with a new social media campaign. The Share & Earn programme, which has been developed in conjuncture with digital marketing agency Digital Animal, offers holidaymakers the opportunity to earn free weekends and week-long breaks by sharing links to Park Resorts holidays via Facebook, Twitter, and personal blogs.
"We have always aimed to be at the forefront of social media in the travel industry and are constantly communicating with our customers via online mediums. Many of our fans, followers and customers recommend us every day to their online communities and we felt we wanted to reward them!" said Caroline Doyle, Marketing Manager - Ebusiness, Park Resorts.
"Working with Digital Animal, we came up with the Share & Earn programme and less than four weeks in it is already proving a popular incentive."
The Share & Earn incentive has been live for four weeks, with Digital Animal reporting that approximately 80% of the users that have signed up to the programme are actively sharing Park Resorts packages with their friends. Digital Animal has also noted that individual users are sharing each link on average three times.
As a result, Park Results is receiving about five new users back to its website from the initial share.
"We are delighted to have implemented our technology into the Travel market with such a forward-thinking partner as Park Resorts. Although it is early days for the Recommendations market, our early findings have been hugely encouraging and proves that peer-to-peer recommendations from friends can be a massive traffic driver for ecommerce brands when implemented as part of a rewards programme," said Sanjit Atwal, Managing Director of Digital Animal.
The technology that Digital Animal uses to power this campaign is called Fandistribution. It enables the tracking, monitoring, and analysis of link sharing across 335 different forms of social media and email.
Visit , , (at)parkresorts
About Park Resorts
, () offers caravan holidays across the UK, including Essex, Yorkshire, Kent, Sussex and Scotland. Whether you are a family, couple or large group of friends, Park Resorts has the right caravan for you. Accommodation is available to suit all age groups and price limits, from bronze, silver and gold, with a real emphasis on providing family holidays in the UK.
If you want to get away whenever you like, you can own your own caravan holiday home from just GBP 7,995, including fees and connections. For more information, call freephone 0808 161 7233 or visit
Digitalanimal is a performance-based digital marketing company.
Fandistribution, is the market leading fan management and recommendation platform, allowing clients to engage with its users through social media, generating sales, leads, increased visitors and brand exposure.
Digitalanimal has taken its successful experience of music industry fan-management and applied it to ecommerce having worked with artists such as Pink Floyd, Radiohead and The Killers to help increase their sales revenues and reduce marketing costs.
Contacts:
For further media information please contact
Kally Carder
01628 526208
For further media information on Digital Animal
please contact
Emma Kent
01452 348211
(at)EmmaLouiseKent
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Unternehmensinformation / Kurzprofil:
Datum: 15.03.2012 - 11:16 Uhr
Sprache: Deutsch
News-ID 125107
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contact information:
Town:
SURREY, UNITED KINGDOM
Kategorie:
Family
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