Forever Yours Lingerie and LUCY Clothing Seek Curvy Contenders
(firmenpresse) - LANGLEY, BRITISH COLUMBIA -- (Marketwire) -- 03/21/12 -- In a fashion scene plagued with airbrushed cover models and runways devoted to a nationally unattainable size, the curvy controversy continues. Today's runway model only represents approximately three percent of the Canadian female population. Forever Yours Lingerie and their sister store LUCY Clothing know that fashion divas come in all shapes and sizes, and are celebrating real women's curves with their first ever model search. These two boutique brands are seeking six models for a national advertising campaign and launch of their new online stores.
Established 16 years ago by owner Sonya Perkins, Forever Yours Lingerie is a beacon for the modern woman, providing a vast selection of bras and lingerie that fit all shapes and sizes. For Perkins, her own heart-breaking search for support wear and lingerie for her wedding sparked her to open a small store in 1996. Fast forward to 2007, with the market cornered on stylish foundation garments, the demand for fashion-forward plus size clothing paved the way for Perkins to add a new boutique to the family and created LUCY - Love. Uniquely. Curvy. You. - a plus size clothing boutique providing curvy women with fabulous fitting fashions in their chic downtown Langley location.
With limited Canadian online clothing retailers offering an expanded size range, Perkins and her husband Brian hope to deliver the same great products and customer service to all women in Canada. "There is a real gap in the Canadian marketplace for and quality lingerie," remarks Perkins. "Whether shopping for a new pair of jeans or bras and lingerie, our customers want to be able to picture themselves wearing the clothes." For Perkins, searching for women who best illustrate their clientele just made the most sense, "We want to provide our customers an image they can connect with."
With the contest now underway, applicants of all sizes are welcome to enter. The six selected models will be provided a $500 wardrobe; a 3-month paid modeling contract with the possibility for renewal and will be the faces of a national advertising campaign and launch of the online stores. The successful contenders will be required to travel to the Langley area once per week, be over the age of 18 and be of a proportioned physique. Interested applicants for this curvy model search may access further details and the online application forms by clicking for Forever Yours Lingerie and for LUCY Clothing.
Forever Yours Lingerie and LUCY Clothing were founded by Sonya Perkins and born out of the frustration to find fashion-forward, contemporary bras, lingerie and clothing for the curvy woman. With the unique brands sourced from across Canada, the United States and Europe, their Fit-Specialists and knowledgeable team of fashion-lovers will finally allow you to have fun with fashion.
To learn more about Vancouver Lower Mainland's best choice in lingerie and plus-size fashion visit and .
For our #CurvySearch updates follow us on Twitter (at)FYL_Lingerie and (at)LUCYClothing.
Contacts:
Urban Life Media
Kristine Carrick
(604) 510-5456 or Mobile: (604) 831-2598
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Datum: 21.03.2012 - 14:00 Uhr
Sprache: Deutsch
News-ID 127114
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LANGLEY, BRITISH COLUMBIA
Kategorie:
Fashion
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