H2O Overdrive(TM) to Sponsor the Watermans Paddle for Humanity Series
(firmenpresse) - SALT LAKE CITY, UT -- (Marketwire) -- 03/28/12 -- Innovative Health Solutions LLC (IHS), the maker of H2O Overdrive™ and H2O Overdrive HYDRATE™ announced today that it will be a headlining sponsor of the 2012 Watermans Paddle for Humanity Series.
"We have worked with the Paddle for Humanity before," said Randy Olshen, co-founder of IHS. "It is a spectacular event that supports a worthy cause and we are excited to be involved."
The Paddle for Humanity began as a grass roots paddling event back in 2009. During its first years, the event grew into one of the largest national paddling series in the U.S. This year, the Paddle for Humanity Series will travel coast to coast with stops in California, Florida, Washington D.C. and Texas.
The event aims to raise over $100,000 in support of the Navy SEAL foundation, which is dedicated to providing support and assistance to the Naval Special Warfare community and their families.
"The Paddle for Humanity has always been about creating an event that channels the positive energy of the paddling community towards a good cause," said founder and race co-director Pete Stirling. "The support for the event series from the industry and the paddlers has been amazing."
Terry Giles, IHS cofounder and developer, stressed the importance of the benefiting foundation and explained why H2O Overdrive HYDRATE™ is quickly gaining ground in the sports nutrition industry.
"Not only is the event in alignment with our core values of supporting our troops and their families, but our products are perfectly aligned with supporting the health and well-being of all of our consumers," Giles said.
"Recent research and published studies on obesity, diabetes and heart disease all illustrate the negative impact of high amounts of sugar in one's diet. A recent Harvard Study conducted with the American Heart Association showed that even one high-sugar beverage a day increases the risk of heart disease by 20% or more. This includes soda, juice, sports drinks and other hydration beverages that contain over 20 grams of sugar per serving. H2O Overdrive HYDRATE™ is zero sugar per 16oz serving. Hydration is about delivering a balance of electrolytes, carbohydrates, protein, amino acids, vitamins and minerals -- not just sugar water disguised as a sports drink," he said.
The Paddle for Humanity is for water sports enthusiasts of all ages. The series is open to traditional paddleboard, standup paddleboard, outrigger canoe, one and two person outrigger canoe, kayak and specialty regional divisions.
H2O Overdrive™ is a high-performance sports beverage that hydrates and energizes athletes at the cellular level with a balanced electrolyte matrix, a precision protein to carbohydrate ratio and over 30 essential vitamins, minerals and amino acids. Its formula helps athletes' bodies and minds prepare for and recover from strenuous workouts and rigorous competition, improving overall muscle and athletic performance. For more information about H2O Overdrive™ and H2O Overdrive HYDRATE™ visit , or see our Facebook fan page at facebook.com/H2OOverdrive.Plus
H2O Overdrive™ and H2O Overdrive HYDRATE™ are trademarks of Innovative Health Solutions LLC. All other trademarks are property of their respective owners. These statements have not been evaluated by the U.S. Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
Media Contact Innovative Health Solutions, LLC:
Michelle Mueller
Public Relations and Communication Specialist
Phone: 801.803.5625
Email:
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Datum: 28.03.2012 - 10:03 Uhr
Sprache: Deutsch
News-ID 129223
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Beverages
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