DGAP-News: ROK Global PLC : ROK Launch 'BabelBar' Multi-Language Translation Service for Enhanced Internet Accessibility and Usability on a Global Scale
(firmenpresse) - DGAP-News: ROK Global PLC / Key word(s): Product Launch
ROK Global PLC : ROK Launch 'BabelBar' Multi-Language Translation
Service for Enhanced Internet Accessibility and Usability on a Global
Scale
11.05.2012 / 08:00
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ROK Launch 'BabelBar' Multi-Language Translation Service for Enhanced
Internet Accessibility and Usability on a Global Scale
BabelBar is ROK's highly innovative multi-language text-to-speech
translation toolbar, currently compatible with Firefox and Safari internet
browsers, designed to overcome the inherent language barriers of social
media and the internet as a whole.
11th May 2012
Ticker Symbol: RKG
WKN: A0YKFS
ROK Global PLC, the technology, applications and services company, has
announced the launch of the 'BabelBar' service which enables universal
multi-language audio and text translation of website content.
Free to download from www.babelbar.com and, shortly, from the Firefox,
Safari and Google Chrome online shops, BabelBar currently provides a 20
language text and audio translation service, with more languages to follow.
The 20 languages currently provided by BabelBar include English, Spanish,
French, German, Italian, Mandarin, Portuguese, Russian, Swedish, Norwegian,
Finnish, Dutch, Czech, Polish, Greek, Turkish and Korean.
The name BabelBar was chosen from an amalgam of 'Babel' (defined as 'noisy
confusion') and 'bar' because the application is a browser-based toolbar.
Babelbar is free to use and will be funded through advertising in due
course.
Commenting on the launch, Jonathan Kendrick, Chairman of ROK said 'The
internet as a whole is not universally accessible and usable - and neither
are individual websites - because of inherent language barriers and, with
Facebook nearing 1 Billion users worldwide and with internet adoption
increasing at an explosive pace in developing countries in particular, the
ability to have the text on any website, anywhere in the world, read aloud
to the visitor and to be translated in subtitles, in their own language, is
a hugely compelling and exciting development. Everyone believes social
network sites to be global but in reality, they are only global if everyone
understands the language people are conversing in. We believe BabelBar is
the most advanced and innovative application available for this purpose
and, as such, we believe BabelBar has the potential to be adopted on a
massive scale by internet users globally.'
BabelBar has been developed by ROK to understand many of the popular social
media abbreviations in use, to include the understanding and translation of
such words as 'LOL' and 'ROFL' and the smiley/sad faces used to convey
emotions.
BabelBar will be promoted by ROK to technology-focused user groups around
the world to encourage a virally-driven mass adoption of the service.
'While our development team and the focus groups they have worked with in
the build of BabelBar show it to be a very cool and fun application, there
are further and more practical benefits of BabelBar which include an
increase in the accessibility and usability of the internet to those with
visual impairments and those with severe dyslexia as well as serving an
educational purpose for those learning a second language.' Added Kendrick.
ROK Global PLC was co-foundedby US Billionaire John Paul DeJoria and
UK-based serial entrepreneur Jonathan Kendrick. In addition to being the
co-founder of ROK, John Paul DeJoria is Chairman of John Paul Mitchell
Systems, the manufacturer of Paul Mitchell hair care products as well as
being the co-founder of Patron Tequila, the world's leading premium tequila
brand.
ROK has pioneered a portfolio of new technologies and services including
high quality mass-market Mobile TV which can be streamed, live and
on-demand, over mass-market 2.5G GPRS as well as 3G and Wi-Fi, several
mobile security technologies which it licenses to law enforcement agencies
and a suite of cutting-edge industrial technology products.
More information:
www.rokglobal.com
www.babelbar.com
Safe Harbor Statement: The statements contained herein which are not
historical are forward- looking statements that are subject to risks and
uncertainties that could cause actual results to differ materially from
those expressed in the forward- looking statements, including, but not
limited to, certain delays beyond the company's control with respect to
market acceptance of new technologies or products, delays in testing and
evaluation of products, and other risks detailed from time to time.
End of Corporate News
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169268 11.05.2012
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Unternehmensinformation / Kurzprofil:
Datum: 11.05.2012 - 08:00 Uhr
Sprache: Deutsch
News-ID 145421
Anzahl Zeichen: 9934
contact information:
Kategorie:
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