Simplifying Existing Procedure Eases Market Penetration for Photocure

Simplifying Existing Procedure Eases Market Penetration for Photocure

ID: 162244

(Thomson Reuters ONE) -


Photocure (PHO.OL) (PHCUF) President and CEO Kjetil Hestdal discusses the
company's photodynamic technology harnessed in Hexvix and Allumera. Hexvix,
branded as Cysview in the U.S., aids in cystoscopy procedures for bladder and
colorectal cancers. Photocure already has a market penetration of 30% in the
Nordic region, says Hestdal, and hopes to replicate that in the 230,000
procedures performed annually in the United States. He discusses the company's
dermatological technology Allumera and details research on Phase II acne
treatment Visonac, which he says has shown good efficacy and comparable results
to existing oral antibiotics, though without some of the negatives.

The conversation includes development expectations for 2013 and 2014 and
partnership details for the company, as well as the company's capital structure.

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Bereitgestellt von Benutzer: hugin
Datum: 03.07.2012 - 16:32 Uhr
Sprache: Deutsch
News-ID 162244
Anzahl Zeichen: 1972

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