Anthea Interactive launches "Return On E-mailing" a revolutionary e-mailing tool
(Thomson Reuters ONE) -
ANTHEA Channel is part of ANTHEA Interactive and is exclusively dedicated to B-
to-B communication. It has developed an original and very innovative online
marketing suite offer designed for companies willing to help other retailing
networks to increase their own brand of products and services sales.
To this end, ANTHEA Channel has developed a new tool to complete its service
offer and is launching "Return On E-mailing", a revolutionary online marketing
solution.
Return On E-mailing is the first component of a marketing solution suite
available "online"and marketed on "SaaS" mode (Software as a Service.)
"Return On E-mailing" enables users to design, deal, and follow an
individualized e-mail campaign in just a few clicks. This solution targets small
and medium-size businesses (SMB). It has been designed for people with basic
computing skills, and allows them to create a very intuitive comprehensive e-
mail campaign (newsletter, prospecting.) from its design stage to its
performance analysis.
What makes Return On-E-mailing unique? Return On E-mailing gives the users the
opportunity to design campaigns by connecting two key tools: an e-mailing
application and a small-sized website allowing you to generate qualified contact
lists. The small-sized web site gives deeper information on the offering and
enables the users to generate qualified leads.
The Return On-E-mailing solution is easy-to-use and offers all practicalities of
a powerful and efficient tool. It also includes "Drag and Drop"technology, which
enables to set up a document by intuitively selecting and moving each component.
Many statistic tools available in real time enable the user to measure their
campaign achievements and assess their return on investment.
The user themselves can create their own campaign by setting up their documents
(e-mailing application and/ small-sized website) or use the numerous sizes
available in the model library.
Return On E-mailing boasts a 24hour client support (e-mail support) and is
accessible through "SaaS" mode (Software as a Service). Its users will then make
good use of the continuously provided improvements.
In order to satisfy the wide range of companies marketing needs, "Return On-E-
mailing" has two distinct offers with different rates: a pay-as-you-go offer
(from ? 19 excl. tax) or a subscription offer (from ? 29/month excl. tax). In
order to enable potential users to discover this brand new solution, a free
trial offer is provided within a period of thirty days.
K'Sys Diffusion is dealing with ANTHEA Interactive Group's distribution to
guarantee Return On E-mailing marketing throughout Europe. ANTHEA Channel and
K'Sys Diffusion share the same vision of marketing and they both have very
complementary expertise.
Eric Schirmann, President of K'sys diffusion: "Our Company is delighted to
provide its marketing and commercial expertise added to the experience of ANTHEA
Channel. The distribution of this tool will enable K'sys Diffusion to further
broaden its offer and strengthen its market position."
The launching of this solution is a key step for the expansion of ANTHEA
Interactive Group: "The Return On E-mailing is the first tool of a comprehensive
online marketing suite which will be made up of several solutions. I already can
announce you the launching of two new tools from next September:
CollateralBuilder and e-learning. CollateralBuilder targets Companies which are
willing to make available their whole set of promotion and sales tools to their
business partners. This tool also provides a pay-as-you-go printing solution. E-
learning is a solution which allows companies to create their own training
modules, to make them available to their business partners and guide them while
acquiring and developing their skills and knowledge. A dashboard enables the
company to follow their training evolution and skills acquired by its business
partners". Richard Bessis, ANTHEA Interactive CEO.
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: ANTHEA Interactive via Thomson Reuters ONE
[HUG#1625121]
Unternehmensinformation / Kurzprofil:
Datum: 09.07.2012 - 09:38 Uhr
Sprache: Deutsch
News-ID 163068
Anzahl Zeichen: 5111
contact information:
Town:
Malakoff
Kategorie:
Business News
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"Anthea Interactive launches "Return On E-mailing" a revolutionary e-mailing tool"
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