Stratos and Cyberonics Will Lead a Discussion on Product Innovation at the Frost & Sullivan Growth, Innovation and Leadership Summit
Blink and You'll Miss It: Rethinking Design and Development in Dynamic Customer Environments
(firmenpresse) - SEATTLE, WA -- (Marketwire) -- 09/05/12 -- today announced its President, Sean MacLeod, will lead a discussion for technology executives at the in San Jose, California on September 11, 2012. MacLeod will present with Ashish Bhargava, Senior Director of Product Development at , a Stratos client.
In a presentation titled "Blink and You'll Miss It: Rethinking Design and Development in Dynamic Customer Environments," MacLeod and Bhargava will discuss strategic design and development practices that address the ever-changing customer landscape. The discussion will include a case history of how Cyberonics is using consumer insights and innovative strategies to create appropriate market solutions.
"Customer environments and their recognized unmet needs are changing rapidly -- these changes are now measured in months instead of years," Sean MacLeod, president, Stratos Product Development said. "This becomes increasingly complex for traditional medical device companies who are offering consumer-driven healthcare products. Furthermore, this trend requires a completely new, agile way of thinking in order to develop and deploy optimal products in any reasonable timeframe. We are pleased to have the opportunity to join Cyberonics in sharing insights on this topic."
This is Stratos' fourth year to provide thought leadership to the community. The annual Silicon Valley summit will take place at the Fairmont San Jose, September 9-12, 2012.
At , we know a cohesive, experienced team of developers can't be built overnight. For 25 years, we've been building a superior ecosystem for . Expert industrial designers, researchers, software developers, electrical, mechanical, manufacturing and quality engineers and professional project managers are here to support your next product development challenge. Our collaborative, cross-discipline enables us to reduce time-to-market, maximize product opportunities and create compelling product solutions for users and unmet needs in the marketplace. We partner with clients worldwide, from start-up companies to Fortune 500 corporations.
Rebecca Dawson
Director, Marketing Communications
(206) 448-1388
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Datum: 05.09.2012 - 17:42 Uhr
Sprache: Deutsch
News-ID 180667
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SEATTLE, WA
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