Cash from K-stores - Kesko and Nordea increase cooperation
(Thomson Reuters ONE) -
KESKO CORPORATION PRESS RELEASE 25.10.2012 AT 14.00 1(1)
The testing of cashback service will begin in 30 K-markets in November. The aim
is to extend the service to K-food stores within next year. Starting from spring
2013, Nordea customers can attach a K-Plussa identifier to Nordea's MasterCards
to gain Plussa benefits without a separate K-Plussa card.
- Customers at K-stores frequently inquire about cashback service, says Kesko's
President and CEO Matti Halmesmäki.
- I'm pleased that we can serve our customers even better than before by
offering them the possibility to withdraw cash at K-store checkouts. The nearly
1,000 K-food stores all over Finland provide an excellent possibility for it.
K-Plussa feature also to Nordea's MasterCards
Customers value the diversified K-Plussa customer loyalty benefits and in the
future, the benefits will be made even more easily available to Nordea's
customers. Starting from spring 2013, the K-Plussa feature can also be attached
to Nordea's MasterCards, so that the customer no longer needs a separate K-
Plussa card for gaining Plussa benefits. The co-branding card makes shopping
faster and the customer needs to carry one card less in his wallet.
- The new card feature is a welcome additional benefit for our customers, which
we are confident will increase customer satisfaction, says Pekka Nuuttila of
Nordea.
Further information:
Senior Vice President, CFO Jukka Erlund, Kesko Corporation, tel. +358 1053 22113
Head of Bank Activities in Finland, Pekka Nuuttila, Nordea, tel.
+358 9 165 42530
Chief Press Officer Kati Tommiska, Nordea, tel. +358 9 165 42325
Kesko (www.kesko.fi) is one of the Global 100 Most Sustainable Corporations in
the World. We are a retail specialist whose chains have about 2,000 stores in
the Nordic and Baltic countries, Russia, and Belarus. Our stores offer quality
to the daily lives of consumers.
K-Plussa is the widest customer loyalty programme in Finland: there are 3.8
million K-Plussa cardholders in 2.2 million households.
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Kesko Oyj via Thomson Reuters ONE
[HUG#1652341]
Unternehmensinformation / Kurzprofil:
Datum: 25.10.2012 - 13:00 Uhr
Sprache: Deutsch
News-ID 196332
Anzahl Zeichen: 2870
contact information:
Town:
Kesko
Kategorie:
Business News
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"Cash from K-stores - Kesko and Nordea increase cooperation"
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