Haglöfs strengthens its organization
(Thomson Reuters ONE) -
This spring Haglöfs has appointed three new business area managers, a design
manager and a sales manager to help drive the company toward its long-term
goals.
Viktor Wramdemark is the new business area manager for Haglöfs Footwear. Viktor
has been a product developer for Haglöfs shoes for the last three years. He
assumed his new role in April.
Neil Bradley is the new business area manager for Haglöfs Clothing. Neil has
long-term experience in similar roles at companies including Karrimor. For the
last two years he has been the country manager for Haglöfs UK & Ireland.
Haglöfs has hired Håkan Nyström as the business area manager for Hardware. Håkan
most recently worked for Klättermusen, where he had overall responsibility for
design and product development. He has also spent many years as a product
manager at Haglöfs.
Roddy Darcy has been a designer for Haglöfs Clothing since 2008. In his new role
as design manager, he will oversee design in all three business areas.
Haglöfs is also strengthening its sales and marketing department with the
addition of Richard Jägrud, who will take on the role of sales manager. Richard
has a stable background at Haglöfs, and for the last three years he has headed
up the Hardware and Footwear business areas.
"With these additions to our organization, I feel even more convinced and
confident that we will achieve our long-term goals," said Haglöfs CEO Mats
Hedblom.
Haglöfs is one of the world's leading outdoor suppliers and offers a responsible
brand that meets modern day demands for products with a high level of
functionality, good design and value for money to people who invest in an active
outdoor lifestyle. Sales for 2009 amounted to MSEK 590 and the company has over
the last five years achieved an average growth of 15,8 percent. Haglöfs has been
owned by the listed private equity company Ratos AB since 2001.
www.haglofs.se
CONTACTS
Head of Corporate Communication: Sara Skogsberg
Cuadras,sara.skogsberg-cuadras(at)haglofs.se
CEO: Mats Hedblom,mats.hedblom(at)haglofs.se
CFO: Jim Jonsson,jim.jonsson(at)haglofs.se
Product & Production Director: Johnny Claus,johnny.claus(at)haglofs.se
Marketing & Sales Director: Nicolas Warchalowski,nicolas.warchalowski(at)haglofs.se
Director of Sustainability: Lennart Ekberg,lennart.ekberg(at)haglofs.se
[HUG#1417464]
Press release (PDF): http://hugin.info/136193/R/1417464/367929.pdf
Unternehmensinformation / Kurzprofil:
Datum: 20.05.2010 - 12:36 Uhr
Sprache: Deutsch
News-ID 21241
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contact information:
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Kategorie:
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