DGAP-News: Spectral Capital Corporation: March 2013 Letter to Shareholders
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Spectral Capital Corporation: March 2013 Letter to Shareholders
05.03.2013 / 07:00
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March 2013 Letter to Shareholders
Noot: fresh and innovative technology for the smartphone consumer
SEATTLE-(BUSINESS WIRE)-(5 March 2013) Spectral Capital Corporation,
(FCCN.QB) (F3SN: SG, BE)
Dear Shareholders,
As announced last week, we have signed a definitive agreement with Noot,
Inc, and I would like to take this opportunity to explain a little more
about 'noot,' the product that is currently being developed by this team.
Noot, which is in private beta, is a next generation search app that makes
it fun and easy for consumers to continuously discover new content.
Noot takes search to a new level for the smart phone user and is the type
of disruptive technology that the market is missing and poised to capture.
Noot's approach to smartphone search is based upon extensive research of
how people use their smart phone versus their other devices and presents
information to the user accordingly.
The noot search experience differs from other search platforms by being
both personalized and continuous as it searches, filters and presents
content that the consumer has an ongoing interest in, versus a one time
interest. Most search engines are based upon 'ad hoc' needs or one time
interests, so when one is searching for a term, the results will provide
basically the same information each time. Another form of search is
'discovery' where one discovers what is on TV by changing the channels or
goes to a news site and discovers breaking news. Noot offers users
continuous search, which provides them with information they are interested
in without them having to actively search. Noot never stops working, even
when not activated, and continuously gathers relevant information so each
time users open noot, they find new information according to their personal
interests.
Noot's search technology is also a learning technology and thus provides
highly personalized, tailor-made results. It learns what type of
information users like and in what format they prefer. This allows noot to
present results users want and to filter out what they don't want, all
while sharing fresh content each time. Some people prefer video clips, some
prefer a combination of twitter posts, facebook posts and photos, while
others may like any content that falls into their area of interest. Others
may wish to filter out negative information and only be presented with
positive information. Noot will learn the interests of its user and become
a sort of personal assistant to provide them with information they want so
they no longer have to actively seek this out.
Noot is expected to launch in the second quarter of this year. We expect to
have a lot more information to share soon and look forward to keeping you
updated. For more information, please visit www.noot.com.
Sincerely yours,
Jenifer Osterwalder
President and CEO
ABOUT SPECTRAL:
Spectral acquires and partners with early stage technology companies that
have the ability to grow into independent public companies. We focus on
identifying markets in which a start up has the opportunity to greatly
enhance or become a complete game changer. We look for technology that is
patentable. Through our knowledge and vast network of professionals from
around the world, as well as our experience as entrepreneurs, we provide
support and encouragement for our portfolio teams and their visions.
Spectral's portfolio teams are consumed and innately passionate about the
development of their ideas.
Contact:
Jenifer Osterwalder
contact(at)spectralcapital.com
(206) 262 7829
End of Corporate News
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202917 05.03.2013
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Datum: 05.03.2013 - 07:00 Uhr
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