Enterprise-Wide Innovation and Asset Management Solution from Thomson Reuters Helps Syngenta Legal a

Enterprise-Wide Innovation and Asset Management Solution from Thomson Reuters Helps Syngenta Legal and IP Function Drive Integrated Strategies and Global Collaboration

ID: 235862

(Thomson Reuters ONE) -


Leading agriculture innovator implements Thomson IP Manager software, patent
payments and services

BINGHAM FARMS, MI, March 5, 2013 - Intellectual Property (IP) & Science business
of Thomson Reuters, the world's leading provider of intelligent information for
businesses and professionals, today announced a partnership to provide Syngenta,
a leading agricultural company, with an integrated, enterprise-wide asset
management solution. The partnership aims to standardize and centralize IP and
legal contracting processes. It will support the development of integrated
strategies, enable global collaboration across the different units of Syngenta
and minimize risk.

As part of Syngenta's search for a new intellectual asset management solution
provider, the company engaged the Thomson Reuters IP management consulting team
as a partner in a thorough business needs analysis and solution development
program. The goal of this was to better understand current and future business
requirements, and opportunities for operational efficiency.

The Thomson Reuters consultants worked closely with leaders and change agents
from across Syngenta to assess systems, define a long-term vision, and establish
a configured solution that addresses people, processes and technology. Syngenta
ultimately selected an enterprise-wide solution including Thomson IP Manager
because of its product's unique ability to link patent and trademark assets with
contracts across product lines to form the "magic triangle" of IP-contracts-
products. In addition, the team chose IP Payments from Thomson Reuters to ensure
accurate portfolio maintenance and legal services from the Thomson Reuters Legal
Process Outsourcing (LPO) unit.

In a joint development project, Thomson Reuters and Syngenta designed a holistic
solution that provided links between contracts, products and IP, improving the




strategic deployment of legal, IP and licensing assets in support of Syngenta's
growth agenda, as well as improving quality of information and portfolio-level
management data. The new platform allows full visibility and management of
rights and risks in a rapidly growing and increasingly complex business
environment; where there are multiple dependencies between IP rights, licensing,
contracts and products.

Cynthia Murphy, senior vice president of IP Solutions at Thomson Reuters, said
of the partnership: "The goal of Thomson Reuters, as the world leader in IP
asset management, is to enable clients to manage their portfolio assets and
minimize risk across all stages of the innovation life cycle. Our partnership
with Syngenta exemplifies the value we provide international innovators and the
mutual benefit reaped from such relationships."

"The expertise, breadth of knowledge and collaborative spirit of the Thomson
Reuters team, combined with the company's world-class solutions and services,
was an ideal complement to Syngenta's IP and legal expertise," said Pierre-
Etienne Boin, head Agribusiness Legal and IP at Syngenta. "We look forward to a
long partnership."

For more details on Thomson IP Management Services, go to
http://thomsonipmanagement.com.

Thomson Reuters
Thomson Reuters is the world's leading source of intelligent information for
businesses and professionals. We combine industry expertise with innovative
technology to deliver critical information to leading decision makers in the
financial and risk, legal, tax and accounting, intellectual property and science
and media markets, powered by the world's most trusted news organization. With
headquarters in New York and major operations in London and Eagan, Minnesota,
Thomson Reuters employs approximately 60,000 people and operates in over 100
countries. For more information, go to www.thomsonreuters.com.

Contact
Laura Gaze
Thomson Reuters, IP Solutions
+1.203.868.3340
laura.gaze(at)thomsonreuters.com

Jennifer Figueroa
Thomson Reuters, IP Solutions
+1.972.342.9148
jennifer.figueroa(at)thomsonreuters.com









This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: Thomson Reuters Corporation via Thomson Reuters ONE
[HUG#1682893]




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Bereitgestellt von Benutzer: hugin
Datum: 05.03.2013 - 09:01 Uhr
Sprache: Deutsch
News-ID 235862
Anzahl Zeichen: 5024

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