DGAP-News: Photo Release -- Soraa Revolutionizes Lighting Customization With A Snap
(firmenpresse) - Soraa
20.05.2013 16:06
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SORAA SNAP System Enables Instant Attachment of Beam Shapers, Color Filters,
and Other Accessories to a New SORAA PREMIUM 2 or VIVID 2 LED MR16 Lamp
FREMONT, Calif, 2013-05-20 16:06 CEST (GLOBE NEWSWIRE) --
Soraa, the world's leader in gallium-nitride on gallium-nitride (GaN on GaN(tm))
LED technology, unveiled today 230V GU10 and 100V E11 versions of its SORAA
SNAP System(tm) -- the first magnetic-attach LED lamp and accessory system for
lighting. Coupling its recently announced high output SORAA PREMIUM 2 or VIVID
2 LED MR16 10* lamp with a breakthrough prismatic lens and an innovative array
of magnetic filter and lens attachments, the system allows users to customize
the light directly on lamps, rather than on fixtures, opening up a new and
exciting world of design possibilities for lighting.
A photo accompanying this release is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=18816
'The SORAA SNAP System is the Swiss Army Knife of high performance lighting--the
self-centering magnetic lamp and accessory interconnect system gives users
everything they need in one product, to easily and affordably light virtually
any space,' said Dr. Tom Caulfield, President and COO of Soraa.
Accessories are an important tool in lighting designers' palettes as they allow
designers to configure and fine-tune lighting scenes with dedicated light
distributions and colors. They also give designers the flexibility to optimize
a design on site, to any beam distribution or color temperature. But until now,
using these accessories was a tedious and costly process that involved heavy
glass or metal accessories that could withstand the heat from halogen lamps,
and required expensive fixtures built for such purpose.
With the SORAA SNAP System, the company has radically transformed the
experience and economics of using accessories. Due to its bright, single LED
light source made possible by Soraa's proprietary GaN on GaN LED technology,
and breakthrough prismatic optic, the SORAA LED MR16 10* lamp can accept a
magnet in the center of the lens without any major effect on light output. This
in turn, enables a simple attachment mechanism that can accept all kinds of
accessories. Also, the relatively low operating temperature of the Soraa lamp,
when compared to a halogen lamp, allows the use of new accessory materials,
such as advanced polymer films. Examples of typical accessories include: beam
spreads such as 25*, 36*, 60*; hex-louvers and snoots to reduce glare; grates
to create linear light patterns; filters for color temperature shifting and
color tint effects. In addition, Soraa will also deliver a series of
never-before-possible beam distributions such as flat tops with even
illumination for specialty markets. Watch a video on the SORAA SNAP System at
http://www.soraa.com/news/videos.
'The SORAA SNAP System provides a significant advancement in LED lamps. No
longer will you be in a situation where the lamp can't solve the design
challenge. Soraa has developed a platform that provides on-the-fly
flexibility,' said Dave McCarroll, Partner at Kaplan Gehring McCarroll
Architectural Lighting. 'By adding a simple accessory, you can now adjust beam
spreads, color temperature, and CCT. This will be a game changer, for both new
construction and retrofit work.''The SORAA SNAP System with its LED MR16 10* lamp and accessories is a great
new tool for the lighting designer,' said Paul Gregory, Founder and President
of Focus Lighting. 'The ability to retrofit into the millions of existing
fixtures with a tight 10* lamp in a variety of color temperatures and beam
distributions is just what the lighting marketplace needs.'
With the SORAA SNAP System, the company continues its groundbreaking innovative
design in LED lighting products. With its elegant simplicity, dramatically
smaller and lighter material footprint, and unlimited possibilities for future
expansion into many types of lamp/fixture solutions, the system is another
example of Soraa's leadership in transforming ordinary lighting into
extraordinary lighting.
Experience the SORAA VIVID 2 and PREMIUM 2 LED MR16 lamps at Soraa's booth
(#P72) at The ARC Show in London, UK on May 19-21. For more information on all
of Soraa's LED MR16 lamp lines, visit www.soraa.com.
About Soraa
Pioneering lamps using LEDs built from pure gallium nitride substrates (GaN on
GaN(tm)), Soraa has made ordinary lighting extraordinarily brilliant and
efficient. Soraa's full spectrum GaN on GaN(tm) LED lamps have superior color
rendering and beam characteristics compared to lamps using LEDs created from
non-native substrates. Founded in 2008, Soraa is located in Fremont California,
where it manufactures its GaN on GaN(tm) LEDs in the company's state-of-the-art
facility. For additional information, please visit www.soraa.com. Follow Soraa
on twitter: https://twitter.com/Soraainc
CONTACT: Soraa Media Contact:
Andy Beck
Makovsky
abeck(at)makovsky.com
202-288-6862
News Source: NASDAQ OMX
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a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.
DGAP's Distribution Services include Regulatory Announcements,
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Language: English
Company: Soraa
United States
Phone:
Fax:
E-mail:
Internet:
ISIN: US9902617110
WKN:
End of Announcement DGAP News-Service
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Datum: 20.05.2013 - 16:06 Uhr
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