MAPAL with new Head of Marketing and Corporate Communications

(PresseBox) - Andreas Enzenbach (47) has been Head of Marketing and Corporate Communications at the Aalen-based precision tool manufacturer, MAPAL, since February 2013. In this function he is responsible for the international product marketing and for internal and external communication.
Enzenbach has many years of experience in international investment goods marketing in the machine and plant engineering sectors and is a specialist for communication strategies. After studying business management and specialising in marketing and communication at the Würzburg Technical University, he has headed the Marketing and Corporate Communications departments of both publicly listed and owner-managed market leaders with worldwide activities since 1998.
MAPAL Dr. Kress KG ? a medium-size family business ? has been one of world's the leading providers of precision tools for decades. With a strong focus on the fine machining of bores in cubic parts, MAPAL is the major specialist worldwide for innovative machining solutions of the highest quality, precision and cost-effectiveness. Since the founding of the business in 1950, MAPAL has grown quickly. The original specialisation on the guided single-bladed reamer became a specialisation in complete machining processes due to the expansion of the product range and the enlargement of the MAPAL Group.
The headquarters in Aalen continue to form the "home base" for the business, the core competences of the corporate group are concentrated here. In addition, all the competence centres responsible for the various product areas have their base in Germany. Today MAPAL is represented internationally by wholly-owned subsidiaries in 21 countries worldwide. These companies predominantly produce for the local market and provide customer service on site, in this way they ensure short reaction times. Today the corporate group employs more than 4,100 employees, of these there are more than 2,700 employees in Germany. MAPAL is present in 25 countries via representatives.
MAPAL Dr. Kress KG ? a medium-size family business ? has been one of world's the leading providers of precision tools for decades. With a strong focus on the fine machining of bores in cubic parts, MAPAL is the major specialist worldwide for innovative machining solutions of the highest quality, precision and cost-effectiveness. Since the founding of the business in 1950, MAPAL has grown quickly. The original specialisation on the guided single-bladed reamer became a specialisation in complete machining processes due to the expansion of the product range and the enlargement of the MAPAL Group.
The headquarters in Aalen continue to form the "home base" for the business, the core competences of the corporate group are concentrated here. In addition, all the competence centres responsible for the various product areas have their base in Germany. Today MAPAL is represented internationally by wholly-owned subsidiaries in 21 countries worldwide. These companies predominantly produce for the local market and provide customer service on site, in this way they ensure short reaction times. Today the corporate group employs more than 4,100 employees, of these there are more than 2,700 employees in Germany. MAPAL is present in 25 countries via representatives.
Datum: 24.05.2013 - 19:50 Uhr
Sprache: Deutsch
News-ID 263399
Anzahl Zeichen: 2089
contact information:
Town:
Aalen
Kategorie:
Tradeshows
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"MAPAL with new Head of Marketing and Corporate Communications"
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