NEW Noverite 100 Polymer from Lubrizol Delivers Shine and Protection to Multiple Substrates in Home Care Applications
(Thomson Reuters ONE) -
CLEVELAND, June 6, 2013 - The Lubrizol Corporation announces the launch of
Noverite(TM) 100 polymer. Noverite 100 polymer is a novel, proprietary
technology that provides shine and protection in floor cleaners and polishes,
furniture polishes and sprays, multi-purpose cleaners, and kitchen and bathroom
cleaners.
Noverite 100 polymer is based on a new film-forming technology that provides
gloss and stain protection benefits that can be used in a variety of surface
cleaners and is suitable for use in a wide range of substrates, from hard woods
to granite and synthetic surfaces. Customized performance from a typical cleaner
application to premium surface appearance restoration can be obtained by
choosing a use level that balances the cleaning performance with the visual
impact of shine, protection and micro-scratch filling abilities.
Noverite 100 Polymer is expected to provide following consumer benefits
* Enhanced gloss and visual shine appearance
* Enhanced cleaning experience with no rinsing
* Stain protection, water resistance and lasting, tack-free shine
* Multi-purpose use on a wide variety of substrates
* Easier cleaning of future spills and stains
* Restoration and refurbishment of surfaces
To learn more about Noverite 100 polymer, visit
www.lubrizol.com/homecare/noverite100
About Lubrizol Personal and Home Care
We develop, manufacture and market a broad range of specialty chemicals for skin
care, hair care, bath and shower, surface care and fabric care. Our innovative
ingredients and additives modify physical properties, enhance functional
performance and deliver aesthetic benefits to drive key consumer product claims.
The addition of Active Organics' botanical extracts and Lipotec's peptide-based
active cosmetic ingredients strategically expands our product portfolio and
builds upon our current capabilities, formulations expertise and global
manufacturing footprint to take innovation to the next level. We are
persistently committed to providing you with powerful, proven solutions so you
can formulate with confidence(TM).
About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a technology-driven
global company that combines complex, specialty chemicals to optimize the
quality, performance and value of customers' products while reducing their
environmental impact. It produces and supplies technologies to customers in the
global transportation, industrial and consumer markets. These technologies
include lubricant additives for engine oils, other transportation-related fluids
and industrial lubricants, as well as additives for gasoline and diesel fuel. In
addition, Lubrizol makes ingredients and additives for home care and personal
care products and pharmaceuticals, and specialty materials, including plastics
technology and performance coatings in the form of specialty resins and
additives.
With headquarters in Wickliffe, Ohio, Lubrizol owns and operates manufacturing
facilities in 17 countries, as well as sales and technical offices around the
world. Founded in 1928, Lubrizol has approximately 7,000 employees worldwide.
Revenues for 2012 were $6.1 billion. For more information, visit Lubrizol.com.
Media Contact
Amy Dolzine
The Lubrizol Corporation
216-447-6117
Websites: www.lubrizol.com/personalcare and www.lubrizol.com/homecare
All marks are owned by The Lubrizol Corporation.
The Lubrizol Corporation
29400 Lakeland Boulevard, Wickliffe, Ohio 44092-2298
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Source: Lubrizol via Thomson Reuters ONE
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Unternehmensinformation / Kurzprofil:
Datum: 05.06.2013 - 21:31 Uhr
Sprache: Deutsch
News-ID 267056
Anzahl Zeichen: 4476
contact information:
Town:
Wickliffe, Ohio
Kategorie:
Business News
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"NEW Noverite 100 Polymer from Lubrizol Delivers Shine and Protection to Multiple Substrates in Home Care Applications"
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