Freedom and variety: Bizerba at EuroShop 2011 (Hall 6, Stand E56)
Bizerba is systematically bringing POS trends to the scales and focussing on global
partnerships.
(firmenpresse) - Balingen, 3 February 2011 - Bizerba is focussing on cooperation with global partners.
"The POS architecture of the last few years is being systematically integrated into the
world of scales. For this purpose the equipment works in accordance with open
standards, is SAP certified and ARTS compatible", said Tudor Andronic, Director of
Global Retail Solutions for solutions provider Bizerba.
Amongst others the examples of application at the Euro-Shop included "digital
merchandising" and "couponing" with the partners YeahPoint Australia,
Online and Accardo. According to Andronic, innovative self-scanning and self-checkout
systems are also important trends for the future.
Bizerba is growing beyond the traditional scales business
"This new structure of the product portfolio is enabling Bizerba to grow beyond the
traditional scales business", said Peter Laudien-Weidenfeller, Director of Global Retail
Sales at Bizerba. No scales provider, according to Laudien-Weidenfeller, is able to
"provide all the functions alone, which, for example, a leading European company
specialising in fish and seafood and having its own restaurants requires. Working
together with Procom, a uniform architecture for counters, restaurants and table service
restaurants has been developed". Meanwhile, the hardware is also more flexible: the K-
class flex, the modular version of the K-class PC-scales allows individual scales and
checkout modules to be integrated into the POS in a way that saves space. Standards
and schemes such as UPOS and IXRETAIL are being systematically factored in.
Fresh, efficient management: openness for all formats alleviates the complexity of the
global process
The continuously increasing number of fresh products requires a new way of thinking
from food retailers and raises huge challenges: product flows must be centrally
managed, controlled in real time and the respective local sales conditions must be
adjusted. Together with the software family RetailFramework, Bizerba is creating the
framework conditions to be able to quickly, pragmatically and uniformly meet these
requirements. The principle of "openness" for all formats is also valid here:
"heterogeneous customer environments which exist at the weighing systems of different
manufacturers can be homogenously controlled. This web-based application alleviates
the complexity of the global process", said Andronic in closing.
About Bizerba
Bizerba is a leading, worldwide-operating Solutions-provider offering professional system
solutions in scale, label, information and food service technologies, in the retail, food
industry, producing and logistic segments. Sector-specific hardware and software, high-
performance network-compatible management systems as well as a wide selection of
labels, consumables and business services ensure transparent control of integrated
business processes and high-level availability of Bizerba-specific performance features.
Worldwide, Bizerba is present in over 120 countries – with 41 shareholdings in 23
countries, as well as 54 country distributors. The company’s headquarters, with a staff of
3,000, is located in Balingen, Germany. Further manufacturing facilities are located in
Meßkirch, Bochum, Vienna (Austria), Pfäffikon (Switzerland), Milan (Italy), Shanghai
(China), Forest Hill (USA) and San Luis Potosi (Mexico).
For enquiries, please contact:
Bizerba GmbH & Co. KG
Claudia Gross
Director Global Marketing and Communication
Wilhelm-Kraut-Straße 65
D-72336 Balingen
Germany
Telephone +49 7433 12-33 00
Fax +49 7433 12-5 33 00
E-mail: claudia.gross(at)bizerba.com
nic.pr
network integrated communication
Patrick Schroeder
Coburger Straße 3
53113 Bonn
Telefon +49 228 620 43 84
Telefax +49 228 620 44 75
E-Mail: patrick.schroeder(at)nic-pr.de
Datum: 04.02.2011 - 20:14 Uhr
Sprache: Deutsch
News-ID 27771
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Tradeshows
Typ of Press Release: bitte
type of sending: Veröffentlichung
Date of sending: 04.02.2011
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"Freedom and variety: Bizerba at EuroShop 2011 (Hall 6, Stand E56) "
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