Tangibal Media Business Update
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Tangibal Media Business Update
Tangibal Media has continued to attract international brands to advertise on its innovative interactive floor media network over Christmas and the New Year.
Over December and through Christmas and the New year the floor network ran three campaigns. The first was for Paramount Pictures advertising their new Cinema release “MegaMind” and featured an engaging interactive kicking game. This campaign data showed over 300,000 cinema goers directly interacted with the media over the period.
The second campaign was for Renault and their new eco car range. This was a shorter campaign but still managed to attract significant direct audience interaction figures and of course a much wider audience in Cinemas. Both the “Renault” and “MegaMind” campaigns can be seen on our You Tube channel: www.youtube.com/tangibal
On New Years Eve we launched a third campaign for Tourism Australia, advertising the unique travel opportunities that Australia has to offer. This campaign played out in the 25 cinema foyers in the current Tangibal media network and finished at the end of January. The engagement data shows significant audience interaction.
The UK interactive floor network is currently being extended to 50 Cinema foyers and we are looking forward in 2011 to further successful campaigns and developing our alliance with Pearl and Dean in the UK market.
About Tangibal:
Formed in 2008, Tangibal Group Plc has established itself as a vision leader in interactive media and experiential advertising. Our goal is to deliver solutions that entertain, inform and motivate.
Further Information about the company can be found at www.tangibal.com
The information in this press release constitutes "forward-looking information". Other than statements of historical fact, all statements are "Forward-Looking Statements» that involve such various known and unknown risks, uncertainties and other factors. There can be no assurance that such statements will prove accurate. Results and future events could differ materially from those anticipated in such statements. Readers of this press release are cautioned not to place undue reliance on these "Forward-Looking Statements". Except as otherwise required by applicable securities statutes or regulation, the Company expressly disclaims any intent or obligation to update publicly forward-looking information, whether as a result of new information, future events or otherwise.
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Tangibal Group PLC
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Datum: 07.02.2011 - 10:56 Uhr
Sprache: Deutsch
News-ID 27785
Anzahl Zeichen: 0
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Wien
Kategorie:
Business News
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