HERE delivers precise indoor location content to Qualcomm
(Thomson Reuters ONE) -
Qualcomm IZat employs HERE Venue Maps to improve indoor positioning for
location-based apps
Espoo, Finland - HERE, a Nokia business, today announced that it will make
available its indoor Venue Maps to Qualcomm Atheros, Inc., a subsidiary of
Qualcomm Incorporated. Leveraging indoor map data from HERE that is tightly
coupled to the core indoor positioning engine will help Qualcomm IZat(TM)
location technologies deliver more precise positioning (within 3-5 meters) to
mobile devices inside buildings. Improving the overall indoor location
experience for consumers, this combination is expected to accelerate the
development and use of compelling location-based experiences as well as
promotions in shopping malls, transportation hubs and entertainment venues
around the globe.
"In our quest to deliver location awareness everywhere, Qualcomm Atheros is
propagating indoor location capabilities to ensure the best possible experiences
in a wide variety of places," said Cormac Conroy, vice president of the mobile,
computing and location business unit at Qualcomm Atheros. "Our collaboration
with HERE complements the capabilities of our IZat location platform to deliver
the exceptional accuracy that is required for businesses and app developers
looking for ways to reach mobile consumers and create additional revenue
opportunities from location-based services."
To map buildings, HERE mapmakers visit venues from airports to zoos to sports
complexes, museums and other facilities around the world to ensure map data is
precise and no detail is forgotten. They collect building floor plans and then
validate against the real world which includes double-checking the names of
points of interest and ensuring that rich features such as ATM machines,
restrooms and escalators are included.
"Indoor spaces are among the new frontiers in mapping and HERE is uniquely
positioned to bring its global leadership in outdoor mapping to inside venues,"
said Cliff Fox, senior vice president of Location Content at HERE. "Not only
have we been the first to map some of the most recognized buildings in the
world, but we also offer the world's broadest coverage of indoor spaces with
currently more than 9,000 venues consisting of 50,000 unique buildings mapped in
69 countries. With our continuously expanding reach in coverage and focus on
efforts to improve accuracy, we can support Qualcomm Atheros in its quest to
provide access to accurate location information and services to consumers as
they move about venues."
Venue Maps complement Qualcomm Atheros' end-to-end IZat indoor positioning
capabilities to deliver always-on location awareness to mobile devices in more
places. IZat is comprised of Qualcomm Atheros' broad technology portfolio,
including cellular, global navigation satellite system (GNSS), Wi-Fi, sensor and
cloud-based assistance solutions, as well as its widely deployed location core,
already found in more than one billion devices on mobile networks worldwide.
For more information about location-based services indoor, please visit our
blog: http://conversations.nokia.com/?p=130493.
About HERE and Nokia
HERE, a Nokia business, offers the world's best maps and location experiences
across multiple screens and operating systems. HERE inspires a new generation of
location services and devices helping more people to navigate their lives with
ease and confidence. Built on more than 25 years of experience in cartography
and drawing on more than 80,000 sources of data, HERE offers "Maps for Life" for
more than 190 countries, voice guided navigation in 95 countries in more than
50 languages and live traffic information for 34 countries. To learn more about
HERE, visit http://blog.here.com.
Nokia is a global leader in mobile communications whose products have become an
integral part of the lives of people around the world. Every day, more than 1.3
billion people use their Nokia to capture and share experiences, access
information, find their way or simply to speak to one another. Nokia's
technological and design innovations have made its brand one of the most
recognized in the world. For more information, visit http://www.nokia.com/about-
nokia.
Media Enquiries:
Nokia
Communications
Tel. +358 7180 34900
Email: press.services(at)nokia.com
www.nokia.com
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Source: NOKIA via Thomson Reuters ONE
[HUG#1720452]
Unternehmensinformation / Kurzprofil:
Datum: 01.08.2013 - 12:01 Uhr
Sprache: Deutsch
News-ID 283985
Anzahl Zeichen: 5330
contact information:
Town:
Espoo
Kategorie:
Business News
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