Debating development: 2013 Creating Shared Value Forum
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Nestlé S.A. /
Debating development: 2013 Creating Shared Value Forum
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The fifth edition of the Nestlé Creating Shared Value Forum has ended after a
day of lively debate on the role of business in promoting development.
The event was opened by the Colombian President, Juan Manuel Santos and First
Lady, María Clemencia Rodríguez de Santos.
It was co-hosted by the Inter-American Development Bank (IDB), and took place in
the Colombian city of Cartagena, after editions in New York, London, Washington
DC and New Delhi.
Perfect fit
President Santos thanked Nestlé and the IDB for having selected Colombia to host
the event.
"The concept of shared value is the perfect fit for what we are trying to
achieve in Colombia," he said.
"Taking people out of poverty is a very important goal for us. This is where CSV
comes into play.by creating synergies between the private and public sector."
Live webcast
More than 350 people, including dozens of leading international experts from
industry, academia, the government and civil society, , took part in the
discussions, which were broadcast via a live webcast.
The themes were nutrition, water and rural development - which lie at the heart
of Nestlé's Creating Shared Value business model.
Nestlé believes that for a company to be successful over time and create value
for shareholders, it must also create value for society.
Those present discussed the links between a healthy economy and a healthy
society and how the food industry can be play its part in solving childhood
obesity.
Milk and microfinance
Nestlé Chairman, Peter Brabeck, said the volume of interest in the forum
confirmed that the idea of Creating Shared Value could be an immensely relevant
concept for Latin America.
The Creating Shared Value model, he said, was born out of Nestlé's experience of
working with farmers in rural communities.
Nestlé has been developing milk districts for over 90 years in Latin America.
Today, in Caquetá, Colombia, some 35,000 dairy farmers take their milk to a
plant the company set up in the town of Florencia almost four decades ago.
Mr Brabeck stressed that Nestlé does not only collect milk, but trains thousands
of farmers and provides microfinance loans to help improve their productivity
The Creating Shared Value model, he said, is an open one that can be applied to
"business and stakeholders in every corner of the world."
Related information:
Creating Shared Value Forum 2013
http://www.nestle.com/media/mediaeventscalendar/allevents/creating-shared-value-
forum-2013
Inter-American Development Bank
http://www.iadb.org/en/inter-american-development-bank%2c2837.html
Creating Shared Value
http://www.nestle.com/csv
Nestlé and rural development
http://www.nestle.com/csv/rural-development/farmers
Creating Shared Value 2012 Report
http://www.nestle.com/asset-
library/documents/library/documents/corporate_social_responsibility/nestle-csv-
summary-report-2012-en.pdf
Media enquiries
Tel: +41 21 924 2200
Email: Nestlé Corporate Media Relations
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Source: Nestlé S.A. via Thomson Reuters ONE
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