Reputation Management Agency Explains Google's New Hummingbird Update

Reputation Management Agency Explains Google's New Hummingbird Update

ID: 310524

(Thomson Reuters ONE) -


JW Maxx Solutions is an industry-leader in online reputation management and
provides positive media outcomes to growth-oriented companies.

Scottsdale, Arizona - Reputation management agency JW Maxx Solutions utilizes
the latest technology and methods in order to provide its clients with tangible
results that change their online landscapes. One of the ways that this online
reputation management company does this is through targeting keywords in order
to build positive media assets.

Keyword selection and implementation is both a simple and complicated process.
It is imperative that key words are selected from words that the searcher is
using. When starting to target several keywords, it is oftentimes helpful to
look at the suggested key words in order to find out what other people are
searching for.

Reputation management specialist JW Maxx Solutions shares that one of the ways
to utilize key words is through the use of long tail keywords. These keywords
are usually three or more words long and can target a phrase or give more
information about the keyword. For example, if the business was an Italian
restaurant in Memphis, one long tail key word could be, "best Italian restaurant
in Memphis;" if a business made bottle stoppers for wine, a targeted keyword
could be, "the best way to save a bottle of wine."

Last month, Google announced the biggest update that the search engine has seen
in over ten years. The updates, nicknamed "Hummingbird," were made to the
algorithms that Google uses to pull up search engine results and will affect
more than 90 percent of future results. Essentially, there are three big parts
to this update that people need to know about, and the reputation experts at JW
Maxx Solutions are breaking down the update to inform people on how to best take
advantage of these new search engine algorithms.





One of the many advantages to this new update is that Google is now smart enough
to recognize synonyms of searched words and phrases. For example, if a company
sells custom-made writing tools, searches for words like "custom-made writing
pens," "custom-made writing pencils," "custom-made writing utensils," and more
would pull up their information. In short, this means that companies should
target the synonyms of their key words; the overall meaning of these words is
now more important that each specific word.

Reputation management agency JW Maxx Solutions believes in implementing long
tail keywords, and has seen profound effect that these key words have on search
engine results. With this new update that is optimized to handle long tail
keywords better than ever before, this online reputation management company
encourages business to do some research into the best long tail key words for
their company.

Online reputation management company JW Maxx Solutions is excited about these
new updates to Google's algorithms, and is looking forward to seeing how long
tail keywords make an even more profound effect on search engine results. For
more information about JW Maxx Solutions, visit http://www.jwmaxxsolutions.com.




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(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: JW Maxx Solutions via Thomson Reuters ONE
[HUG#1739012]




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Bereitgestellt von Benutzer: hugin
Datum: 29.10.2013 - 18:40 Uhr
Sprache: Deutsch
News-ID 310524
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