DGAP-News: AURELIUS sells Book Club Associates (BCA) to Webb Group

DGAP-News: AURELIUS sells Book Club Associates (BCA) to Webb Group

ID: 33419

(firmenpresse) - DGAP-News: AURELIUS AG / Key word(s): Disposal
AURELIUS sells Book Club Associates (BCA) to Webb Group

09.03.2011 / 08:30

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AURELIUS sells Book Club Associates (BCA) to Webb Group

Munich, 9 March 2011 - Munich-based AURELIUS group (ISIN: DE000A0JK2A8) has
sold its subsidiary Book Club Associates Ltd. (BCA), Britain's biggest mail
order and online book seller, to the Webb Group, Burton upon Trent, the
UK's leading service provider of retail home entertainment products,
including games, DVDs, music and gifts.

Commenting on the acquisition, The Webb Group CEO Joe McNicholas said: 'We
are delighted with the acquisition of BCA. It adds new and strong brands to
our existing portfolio of market leading mail order and e-commerce
entertainment brands. More than a quarter of a million new customers will
be included in the Group's already existing database of over one million
mail order and online buyers of entertainment products.'

AURELIUS acquired BCA from Bertelsmann's DirectGroup Division at the end of
2008. Over the past two years BCA has undergone a comprehensive
restructuring program led by AURELIUS. As a result of measures implemented
during this period, the Business has successfully leveraged its operating
cost base. Investments in a new IT system, improved online offerings along
with a successful in-sourcing of customer service functions while improving
overall customer satisfaction and retention resulted in an improvement of
BCA's operating performance and membership base.

After the completion of the Business' reorganization, AURELIUS is pleased
to sell the business to a true strategic investor, capable of creating
further synergies and a sustainable future for the Business and its
employees.

AURELIUS Group were advised on the transaction by an in-house legal and M&A




team as well as Catherine Drew of Charles Russell LLP (Legal) and David
Norton of Deloitte&Touche LLP (Tax).


About Aurelius
AURELIUS AG is an industrial holding with a long-term investment horizon
focusing on the acquisition of companies with potential for development.
AURELIUS has some longstanding investment and management experience in
various industries. By applying management capacities and the necessary
funding for investments in innovative products, distribution and research
AURELIUS constantly advances its portfolio companies. With offices in
Munich and London as well as 15 portfolio companies in Germany, England,
France, Ireland, Poland, the Netherlands and Switzerland, AURELIUS operates
throughout Europe. The shares of AURELIUS AG are traded on the open market
of the Frankfurt stock exchange (ISIN: DE000A0JK2A8). For more information,
please visit http://www.aureliusinvest.com.

Press contact
AURELIUS AG
Investor Relations&Corporate Communications
Phone +49 (89) 544799 - 0
Fax +49 (89) 544799 - 55
investor(at)aureliusinvest.de


End of Corporate News

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09.03.2011 Dissemination of a Corporate News, transmitted by DGAP - a
company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.

DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de

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114866 09.03.2011

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Datum: 09.03.2011 - 08:30 Uhr
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News-ID 33419
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