DGAP-News: Orad Hi-Tec Systems Ltd: Brazil's TV Globo extends virtual advertisement deal with Orad until 2017
(firmenpresse) - DGAP-News: Orad Hi-Tec Systems Ltd / Key word(s): Miscellaneous
Orad Hi-Tec Systems Ltd: Brazil's TV Globo extends virtual
advertisement deal with Orad until 2017
28.06.2011 / 09:00
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June 28, 2011
Orad Hi-Tec Systems Limited (Symbol: OHT), a world leading provider of
real-time video graphic solutions has been chosen to provide its ADVision
virtual advertising solution to leading Brazilian broadcaster TV Globo for
the next 5 years. TV Globo is the largest TV station in Brazil and one of
the largest in the world. TV Globo owns the rights to broadcast many sports
events locally and internationally.
With Orad's ADVision virtual advertising solution, TV Globo will be able to
precisely place virtual ads during their sport and other live events,
including football, car racing, volley ball, the Brazilian Carnival etc.
As part of the new agreement TV Globo will be using ADVision in its Sao
Paulo, Rio and other major TV Globo Branches across Brazil.
'This agreement is a result of Orad's efforts to increase its dominance in
Brazil and in sports broadcasts prior to the World Cup and Olympic Games in
Rio'; Avi Sharir, CEO and President of Orad Hi-Tec Systems. 'The current
operations resulted on a substantial annual revenue for both TV Globo and
Orad, and based on the extension of the agreement for additional site and
the new capabilities that ADVision brings we are hoping to increase our
yearly revenues in the coming period.'
For more about ADVision, please go to: www.orad.tv/products/advision
About Orad Hi-Tec Systems
Orad Hi-Tec Systems is a world-leading provider of real-time 3D broadcast
graphics solutions including news, channel branding, sports production and
enhancement, elections and special events, virtual studios, and virtual
advertisement. Orad's compelling solutions streamline production workflow,
enhance viewer experience, and improve production value. Founded in 1993,
Orad is a public company listed on the Frankfurt Stock Exchange (OHT). More
information is available at www.orad.tv
For further information contact:
ORAD Hi-Tec Systems Ltd
Ehud Ben Yair, CFO
ehudb(at)orad.tv
Edicto Investors Relations
Dr. Sönke Knop
Frankfurt Germany
+49 69-90550551
End of Corporate News
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28.06.2011 Dissemination of a Corporate News, transmitted by DGAP - a
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Language: English
Company: Orad Hi-Tec Systems Ltd
15 Atir Yeda str POB 2177
44425 Kfar Saba
Israel
Phone: +972-9-7676862
Fax: +972-9-7676861
E-mail: orad(at)orad.tv
Internet: www.orad.co.il
ISIN: IL0010838071
WKN: 928634
Listed: Regulierter Markt in Frankfurt (Prime Standard);
Freiverkehr in Berlin, Düsseldorf, Hamburg, München,
Stuttgart; London
End of News DGAP News-Service
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129897 28.06.2011
Datum: 28.06.2011 - 09:00 Uhr
Sprache: Deutsch
News-ID 34475
Anzahl Zeichen: 0
contact information:
Kategorie:
Business News
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"DGAP-News: Orad Hi-Tec Systems Ltd: Brazil's TV Globo extends virtual advertisement deal with Orad until 2017"
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