Heineken N.V. announces organisational changes to accelerate strategy delivery
(Thomson Reuters ONE) -
Amsterdam, 31 March 2015 - Heineken N.V. (EURONEXT: HEIA; OTCQX: HEINY) today
announced that in order to accelerate the delivery of its global strategy it
will make changes to its operating model and ways of working. The changes will
allow the business to better focus on growth opportunities, to be more agile in
responding to consumer needs in the marketplace and be more cost effective in
doing so. The key changes are:
The business will be regrouped around 4 geographic regions. The existing regions
of Western Europe and Central and Eastern Europe will be united to form a single
Europe region, focused primarily on the European Union markets. Stefan Orlowski,
President Americas, will lead this region. The existing Africa Middle East
region will be combined with Russia and Belarus to form a new region, Africa
Middle East and Eastern Europe. Roland Pirmez, President Asia Pacific, will
lead this new region. Marc Busain, Managing Director CM/HEINEKEN Mexico,
becomes President of the existing Americas region and Frans Eusman, Chief
Business Services Officer, becomes President of the existing Asia Pacific
region.
The Head Office organisation, both functional and regional will be streamlined.
The roles of Chief Marketing Officer and Chief Sales Officer will be combined at
a global level in one Chief Commercial Officer role. Jan Derck van Karnebeek,
President Central and Eastern Europe and Global Chief Sales Officer, will assume
this position. Strategy development will be embedded in the organisation and the
role of Chief Strategy Officer will be phased out. The key functions currently
within Global Business Services are now successfully established and so will
transfer to the CFO. As a result the new management group will be leaner and
renamed Executive Team.
Furthermore, the composition and structure of the management reporting directly
to the Executive Team has been redesigned, subject to consultation with the
relevant Works Councils. In the coming three months, further work will be
undertaken in order to eliminate duplication, streamline processes and simplify
decision-making.
Taken together, these changes will underpin delivery of the company's medium
term target of improving consolidated operating margin (beia) by around 40 basis
points per annum.
Jean-François van Boxmeer, Chairman of the Executive Board and CEO of HEINEKEN
said, "The changes announced today will make us a more agile organisation. Our
management structure will be flatter, our operating companies more empowered and
our cost of doing business lower. The new Executive Team consists of proven
leaders who will build on the outstanding work done by the HEINEKEN Executive
Committee over the last few years."
The new structure will be operational from 1 July 2015 with HEINEKEN's first
half performance for 2015 reported under the existing regional structure on 3
August. Restated figures for the prior year and 2015 first half performance
based on the new regional structure will be provided at a later stage. "Head
Office" will remain as a separate reporting entity.
HEINEKEN also announced a number of departures at Executive Committee level:
Alexis Nasard, currently Regional President, Western Europe and Global Chief
Marketing Officer, has at an earlier stage indicated his intention to leave
HEINEKEN to meet his ambitions outside of the Company. He will leave HEINEKEN on
30 June 2015. Alexis joined HEINEKEN in 2010 as Chief Commercial Officer and
assumed his current role in March 2013. Commenting, Jean-François van Boxmeer
said, "Alexis has been a very strong leader. As Chief Marketing Officer he
step-changed the marketing agenda, with significant progress in innovation and
global brands, particularly Heineken®. This culminated in HEINEKEN being awarded
Cannes Lions 'Marketer of the Year 2015'. As President of Western Europe, his
highly focused strategy based on commercial assertiveness and cost discipline
delivered top and bottom line growth and broad market share gains. He leaves
HEINEKEN with our genuine thanks and best wishes for his future."
Siep Hiemstra, currently President Africa Middle East, will retire as planned in
August 2015, once he has reached the age of 60. Siep joined HEINEKEN in 1978
and has worked in a variety of international management roles including Deputy
Director Africa, Regional Director South East Asia/Oceania, Head of HEINEKEN
Technical Services and Regional President Asia Pacific. He assumed his current
role in 2011. Jean-François van Boxmeer said, "I want to commend Siep's more
than 37 years of service around the world and in particular thank him for his
contribution to the development of our Asian and African regions. He leaves an
important legacy that will play a major part in our company's future growth. I
am pleased to say that Siep will remain involved with HEINEKEN as a Board member
of Nigerian Breweries and United Breweries in India."
Chris Barrow, currently Chief Strategy Officer, has decided to leave HEINEKEN in
July 2015. Chris joined HEINEKEN in 2004 working on a variety of business
development projects in Asia and Latin America before becoming Managing Director
HEINEKEN Latin America in 2005. In 2007 Chris was appointed President of
HEINEKEN's Polish operations, Grupa ?ywiec and in 2010 became President HEINEKEN
Brazil. Chris was appointed to the Executive Committee as Chief Strategy
Officer in 2013. Jean-François van Boxmeer commented, "In the last 10 years,
Chris has made an important contribution to our company via his business
development and management roles in our emerging markets. His work as Chief
Strategy Officer has been of significant value. In particular, we have
benefited from his leadership and insight during the strategy development
process and from his stewardship of the changes that we are announcing today.
He has my thanks and best wishes for the future."
-ENDS -
Press enquiries Investor and analyst enquiries
John Clarke Sonya Ghobrial
Head of External Communication Director of Investor Relations
Christine van Waveren Gabriela Malczynska
Financial Communications Manager Investor Relations Analyst
E-mail: pressoffice(at)heineken.com E-mail: investors(at)heineken.com
Tel: +31-20-5239355 Tel: +31-20-5239590
Notes to Editors:
Composition of the Executive Team from 1 July 2015:
* Jean-François van Boxmeer, Chief Executive Officer & Chairman of the
Executive Board
* Laurence Debroux, Chief Financial Officer & Member of the Executive Board
(subject to shareholder approval at the AGM on 23 April 2015)
* Stefan Orlowski, President Europe
* Roland Pirmez, President Africa Middle East and Eastern Europe
* Marc Busain, President Americas
* Frans Eusman, President Asia Pacific
* Jan Derck van Karnebeek, Chief Commercial Officer
* Marc Gross, Chief Supply Chain Officer
* Chris Van Steenbergen, Chief Human Resources Officer
* Sean O'Neill, Chief Corporate Relations Officer
Biographies of all Executive Team members are available on request or via
www.theHeinekencompany.com.
Editorial information:
HEINEKEN is the world's most international brewer. It is the leading developer
and marketer of premium beer and cider brands. Led by the Heineken® brand, the
Group has a powerful portfolio of more than 250 international, regional, local
and specialty beers and ciders. We are committed to innovation, long-term brand
investment, disciplined sales execution and focused cost management. Through
"Brewing a Better World", sustainability is embedded in the business and
delivers value for all stakeholders. HEINEKEN has a well-balanced geographic
footprint with leadership positions in both developed and developing markets.
We employ 81,000 people and operate more than 160 breweries in 70 countries.
Heineken N.V. and Heineken Holding N.V. shares trade on the Euronext in
Amsterdam. Prices for the ordinary shares may be accessed on Bloomberg under the
symbols HEIA NA and HEIO NA and on Reuters under HEIN.AS and HEIO.AS. HEINEKEN
has two sponsored level 1 American Depositary Receipt (ADR) programmes: Heineken
N.V. (OTCQX: HEINY) and Heineken Holding N.V. (OTCQX: HKHHY). Most recent
information is available on HEINEKEN's website: www.theHEINEKENcompany.com and
follow us via (at)HEINEKENCorp.
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Source: HEINEKEN NV via GlobeNewswire
[HUG#1907671]
Unternehmensinformation / Kurzprofil:
Datum: 31.03.2015 - 08:01 Uhr
Sprache: Deutsch
News-ID 382249
Anzahl Zeichen: 10229
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Town:
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Kategorie:
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