Nestlé invests CHF 500 million in coffee projects, doubling direct purchases
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Nestlé S.A. / Nestlé invests CHF 500 million in coffee projects, doubling direct purchases processed and transmitted by Hugin AS. The issuer is solely responsible for the content of this announcement.
Vevey, 27 August 2010 - Nestlé today launched the Nescafé Plan in Mexico City,
bringing under one umbrella Nestlé's commitments on coffee farming, production
and consumption. The Nescafé Plan contains a set of objectives which will help
Nestlé further optimize its coffee supply chain. In addition to the CHF 200
million invested over the past ten years, Nestlé will invest CHF 500 million in
coffee projects by 2020. This includes an investment of CHF 350 million for the
Nescafé Plan and CHF 150 million for Nespresso. The Rainforest Alliance, an
international non-governmental organization, will support Nestlé together with
other partners of the Sustainable Agriculture Network (SAN) and the coffee
association, 4C, in meeting the Nescafé Plan objectives related to farming.
Over the next five years, Nestlé will double the amount of Nescafé coffee bought
directly from farmers and their associations, eventually purchasing 180,000
tonnes of coffee from around 170,000 farmers every year. With the support of the
Rainforest Alliance and the 4C Association, all directly purchased green coffee
will meet the internationally-recognized 4C sustainability standards by 2015. In
addition, 90,000 tonnes of Nescafé coffee will be sourced according to the
Rainforest Alliance and Sustainable Agriculture Network (SAN) principles by
2020.
Under the Nescafé Plan, Nestlé will distribute 220 million high-yield,
disease-resistant coffee plantlets to farmers by 2020. This helps farmers to
rejuvenate their plantations, thus multiplying the yield on existing land and
increasing farmers' income. Through partnerships with public and private
institutions in a number of countries, including Mexico, Thailand, the
Philippines and Indonesia, Nestlé has already distributed over 16 million coffee
plantlets over the past ten years. Nestlé is also expanding its technical
assistance programmes, in which Nestlé agronomists provide advice on farming and
post-harvest practices, to over 10,000 coffee farmers a year. The Nescafé Plan
comes on top of the Cocoa Plan, launched in October 2009, a CHF 110 million
investment to improve the quality of cocoa which includes the distribution of
12 million high-yield, disease-resistant cocoa plantlets by 2020.
Nestlé CEO Paul Bulcke said: "We are proud that Nescafé, the world's leading
coffee brand, gives its name to this global initiative which creates value
across the coffee supply chain, from farmers to consumers to us. Creating Shared
Value is an integral part of our business strategy. For a company to be
successful in the long term, it needs to create value at the same time for its
shareholders and the communities in which it operates." Tensie Whelan, President
of the Rainforest Alliance, added: "The Nescafé Plan is about looking ahead, to
the future of coffee farming. We see this collaboration as an exciting
opportunity to bring sustainability tools to thousands of farmers, including
many who have not had the benefit of training and technical assistance."
The webcast of the press conference is available live and on-demand on
www.nestle.com/events. Please visit www.nestle.com for more details.
Contacts
Media Robin Tickle Tel.: +41 (0)21 924 22 00
Investors Roddy Child-Villiers Tel.: +41 (0)21 924 36 22
[HUG#1441038]
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Source: Nestlé S.A. via Thomson Reuters ONE
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Datum: 27.08.2010 - 16:31 Uhr
Sprache: Deutsch
News-ID 40365
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