Reevoo Applauds Brands Committed to Integrity
(Thomson Reuters ONE) -
London, UK -
Consumer champion Reevoo has officially congratulated the 250 brands signed up
to its review service in the wake of the recent firestorm over fake reviews.
The UK Competition and Markets Authority has recently issued a warning to
businesses dealing in fake online reviews or endorsements.
The BBC's Rip Off Britain has also highlighted the issue, including Reevoo as an
example of a trusted review source.
"Reevoo works with big named companies to gather real reviews about their
products, direct from customers."
Reevoo's VP of Innovation Edwin Bos told the BBC, clients that sign up with
Reevoo are showing a commitment to their customers.
"I think companies are brave to sign up with Reevoo because it does mean
everything is there.it's quite good because they see transparency is key. They
need to know that the readers of reviews can trust what they're reading and
there's no manipulation".
Pat Foley from Reevoo client American Golf stressed the importance of
impartiality.
"I think it's absolutely important that we publish all reviews - good and bad.
They must be honest, they must be impartial - we only want to present legitimate
feedback from our customers. A genuine customer review is in effect another
silent salesperson."
-ENDS-
About Reevoo:
Are customers at the heart of your business? Reevoo helps brands turn the voice
of the customer into business value through independently collected user
generated content.
Reevoo's Ratings & Reviews, Social and Customer Intelligence products work
together to help your business engage with, listen to and learn from your
customers.
Displaying Reevoo's third party trustmark means your brand will become
synonymous with transparency, openness and trust. If customers are at the heart
of your business, Reevoo is your natural partner.
For more information contact: MARINA CHEAL, SVP Marketing, Reevoo, +44 (0)20
7654 0350.
This announcement is distributed by GlobeNewswire on behalf of
GlobeNewswire clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Reevoo Ltd. via GlobeNewswire
[HUG#1953704]
Unternehmensinformation / Kurzprofil:
Datum: 22.09.2015 - 14:20 Uhr
Sprache: Deutsch
News-ID 421808
Anzahl Zeichen: 2750
contact information:
Town:
London
Kategorie:
Business News
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"Reevoo Applauds Brands Committed to Integrity"
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