LECTRA: Lectra presents its vision for the Chinese fashion industry at CISMA 2015
(Thomson Reuters ONE) -
FOR IMMEDIATE RELEASE
Lectra presents its vision for the Chinese fashion industry at CISMA 2015
Lectra's innovative technology helps brands and manufacturers execute the
Chinese Government's 10-year strategic plan 'Made in China 2025'
Paris, September 23, 2015 - Lectra, the world leader in integrated technology
solutions dedicated to industries using soft materials-fabrics, leather,
technical textiles and composite materials-presented its strategic vision for
the Chinese apparel manufacturing industry during CISMA 2015 (Shanghai, China).
Lectra outlined the challenges and opportunities Chinese apparel manufacturers
are facing in the context of China's Ministry of Industry and Information
Technology's 10-year strategic plan: 'Made in China 2025'. This plan aims to
help the Chinese economy develop its capacity for value-added manufacturing and
smart industrial production.
Daniel Harari, Lectra CEO, and Andreas Kim, Managing Director of Lectra Greater
China, shared their perspectives on what 'Made in China 2025' means for this
rapidly evolving market and how technology-driven smart production can help
Chinese companies speed up product development and add value to their design and
manufacturing activities, so they can differentiate themselves from competitors
in emerging markets by providing their customers with better service, more
innovative style options and a superior-quality product.
"China's apparel manufacturing industry has driven the country's economy for the
past three decades but the industry is now dealing with an economic slowdown,
higher wages, bigger environmental awareness and more limited resources.
Contenders in Cambodia, Vietnam and Bangladesh can compete on cost, while
advanced economies such as the US, Germany and Japan are pulling ahead in terms
of technology. If Chinese brands want to stay competitive, they need to
distinguish themselves by focusing on enhanced value and services, brand quality
and creativity," said Daniel Harari.
Lectra identified five key areas where Chinese apparel manufacturers could
benefit from adopting best-in-class practices to meet 'Made in China 2025''s
ambitious goals: innovation, differentiation, industrial excellence,
collaboration and transformation. The company also presented ways in which
technology and lean methodologies-key components of Lectra's offer-can help with
reaching these objectives. Daniel Harari particularly highlighted how seamless
data sharing from design to production facilitates interactive, real-time
collaboration, and how using Lectra smart technology with machine-embedded
intelligence across the production chain can optimize efficiency, reduce waste
and improve overall product quality. He also emphasized the crucial role of
effective change management in ensuring a successful transition to smart
production.
"There are still variations in quality standards and efficiency among Chinese
manufacturers, but the 'Made in China 2025' plan has put strong guidelines in
place to solve these issues. China is ready to move on from its role as 'the
world's factory' and become an innovative global leader in apparel
manufacturing. By investing in innovation and smart technology, Chinese apparel
manufacturers can shift their focus to operational efficiency and product
quality, reinventing their offer and ultimately turning 'Made in China' into a
real mark of excellence," concluded Andreas Kim.
About Lectra
Lectra is the world leader in integrated technology solutions that automate,
streamline and accelerate product design, development and manufacturing
processes for industries using soft materials. Lectra develops the most advanced
specialized software and cutting systems and provides associated services to a
broad array of markets including fashion (apparel, accessories, footwear),
automotive (car seats and interiors, airbags), furniture, as well as a wide
variety of other market sectors, such as aeronautical and marine industries,
wind power and personal protective equipment. Lectra serves 23,000 customers in
more than 100 countries with 1,500 employees, and registered revenues of $281
million in 2014. The company is listed on Euronext.
For more information, please visit www.lectra.com
Contact - Lectra Headquarters / Press Dept.: Nathalie Fournier-Christol
E-mail: n.fournier-christol(at)lectra.com
Tel.: +33 (0)1 53 64 42 37 - Fax: +33 (0)1 53 64 43 40
Lectra_CISMA 2015_PR:
http://hugin.info/143494/R/1953197/711124.pdf
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Source: LECTRA via GlobeNewswire
[HUG#1953197]
Unternehmensinformation / Kurzprofil:
Datum: 23.09.2015 - 17:28 Uhr
Sprache: Deutsch
News-ID 422221
Anzahl Zeichen: 5750
contact information:
Town:
Paris
Kategorie:
Business News
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