Foreca launches premium connected car weather services in over 40 countries
(Thomson Reuters ONE) -
PRESS RELEASE
Helsinki / München, October 30th 2015.
Foreca launches premium connected car weather services in over 40 countries
Foreca Ltd - the leading digital weather service provider - has signed an
agreement with BMW AG to provide a premium weather service for BMW drivers. The
new Foreca weather content was launched in October 2015 for all BMW
ConnectedDrive users in more than 40 countries worldwide.
The BMW brand is renowned for its appreciation of innovation and uncompromised
high quality. "Since its inception, Foreca has done meticulous research and
development work to be able to provide digital weather data of the highest
quality. For the automotive industry this translates to a safer driving
experience", explains Mr. Petri Marjava, Sales Director for Foreca Ltd. "The key
focus of Foreca's R&D efforts in recent years has been the tailoring of weather
data for automotive and navigational use. Our unique capabilities in forecasting
for a short period ahead, so called nowcasting, are crucial for road weather and
make the difference when compared with traditional weather forecasting", Marjava
adds.
Foreca provides the BMW Group highly accurate digital weather forecast data,
which is delivered to the drivers via BMW's ConnectedDrive Infotainment system.
Drivers are able to assess the weather conditions both at their current location
and at the final destination of their journey. Forecast data can be provided for
any location in the world. There are several ways to access the weather
information via BMW ConnectedDrive: It is shown on the navigation map and as an
Infotainment widget with a detailed current day view and a 5-day outlook.
Additionally, you can view weather radar images or play an animation to see
where it is raining or snowing at that particular time.
Sudden and unexpected changes in the weather can provide tough challenges for
even the most skilled of drivers. Regardless of whether the sun is shining or a
storm is about to break - Foreca and BMW ConnectedDrive will always keep you up-
to-date on of the weather forecast.
About Foreca
Founded in 1996, Foreca is now the leading digital and location based weather
data provider with global service coverage. Foreca has customers in six
continents, many of them representing some of the world's best-known media,
automotive and professional service brands. Foreca is recognised for its
devotion to excellent forecast quality, passion for service excellence and solid
trustworthiness.
For more information:
Mr. Petri Marjava
Sales Director, Foreca Ltd
Email: petri.marjava(at)foreca.com
Mobile: +358 50 312 3052
Image 1.jpg:
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Image 3.jpg:
http://hugin.info/137992/R/1962853/716102.jpg
Image 2.jpg:
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Press Release incl Images (PDF):
http://hugin.info/137992/R/1962853/716103.pdf
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(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Foreca Oy via GlobeNewswire
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Datum: 30.10.2015 - 09:21 Uhr
Sprache: Deutsch
News-ID 430733
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