Diversified Trust Names Betsy Wills as Principal, Director of Marketing and Branding
Wills to Lead Marketing and Branding Efforts Across Southeast-Based Wealth Management Firm's Four Offices That Manage Over $5 Billion in Client Assets
(firmenpresse) - NASHVILLE, TN -- (Marketwired) -- 11/30/15 -- Diversified Trust, an employee-owned Southeast-based comprehensive wealth management firm with over $5 billion in client assets under management, today announced the hiring of Betsy Wills as principal, director of marketing and branding. Wills will be responsible for the development and execution of a comprehensive marketing and branding strategy for the company in all its markets which include Atlanta, Ga.; Greensboro, N.C.; Memphis, Tenn.; and Nashville, Tenn. Wills will be based out of Diversified Trust's Nashville office.
"We are delighted Betsy has joined Diversified Trust," said Sam Graham, chief executive officer and director of Diversified Trust. "Her stellar reputation and deep experience in building brands and enhancing relationships through communications made her the perfect fit at a key time in our history when we are continuing to evolve in a dynamic wealth management industry."
Wills formerly served as director of marketing and investor relations for over seven years at Courage Capital, an alternative asset management firm based in Nashville. At Courage, Wills served on the management team and participated in strategic planning. She also developed all marketing materials, including website development, newsletters, proposals and overall branding initiatives. Wills also co-founded YouScience, an online service that helps students and individuals make more intentional decisions with regard to their post-secondary education and career. She began her career as a Development Officer at Vanderbilt University.
Wills received a Bachelor of Arts in English and Fine Arts as well as a Masters of Education in Human Resource Development from Vanderbilt. She and her husband, Ridley, are lifetime Nashvillians and parents of a 22-year-old daughter and a 20-year-old son. Wills is deeply involved in the Nashville community, having served on the boards of Nashville Symphony, Nashville Chapter American Red Cross, National Red Cross Tiffany Circle, Nashville's Table, Belle Meade Plantation, Greenways for Nashville, Nashville Ballet, Women's Fund, Carnton Plantation, and Alive Hospice.
Diversified Trust, which was founded in 1994, employs an integrated approach designed to provide clients with comprehensive wealth management solutions, including investment management, trusts and estates, family office, and institutional advisory services.
For more information on Diversified Trust and its services, please visit .
Diversified Trust is an employee-owned comprehensive wealth management firm based in the Southeast with more than $5 billion of client assets under management. Its clients include individuals, multi-generational families, family offices, foundations, endowments and retirement plans. Diversified Trust has offices in Atlanta, Ga.; Greensboro, N.C.; Memphis, Tenn.; and Nashville, Tenn.
Media Contact:
Justin Wilson
615.244.1818
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Datum: 30.11.2015 - 19:00 Uhr
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News-ID 436411
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