Wessanen has acquired Mrs Crimble's, leading brand in the UK gluten-free Market
(Thomson Reuters ONE) -
Wessanen and the owners of Mrs Crimble's have signed and completed the
acquisition of Mrs Crimble's by Wessanen today.
A pioneer of the UK gluten-free market for more than 30 years, Mrs Crimble's,
has established itself as a leading brand in the market, famous for its
macaroons and broad range of other gluten-free products. Mrs Crimble's net
revenue amounted to £12.7m in 2015.
It has widespread distribution across all channels in the UK, increasing
presence internationally and fits very well into Wessanen's existing portfolio
of healthy and sustainable brands. Majority of sales are in "sweet-in-between"
products, also referred to as healthy snacking, a core category for Wessanen.
Mrs Crimble's is expected to benefit from the growth in popularity of gluten-
free products and demand from both consumers and retailers.
Christophe Barnouin, CEO of Wessanen, said: "The acquisition of Mrs Crimbles is
a further step in the execution of our strategy. The brand has great knowledge
in gluten-free "sweet-in-between" products and a strong base in the UK. This
acquisition will further strengthen our operations in the UK market and gives us
an entry into a strategic growth segment."
Analyst & investor meeting
On 1 July at 14.00 an analyst & investor conference call will be hosted by
Christophe Barnouin (CEO) and Ronald Merckx (CFO). You can dial in using the
following telephone number: +31(0)20 716 8250 or toll free at 0800 222 330
(please quote "Wessanen").
The press release is available for download at www.wessanen.com.
This press release is not issued pursuant to any obligation to disclose price
sensitive information as set out in Section 5:25i of the Financial Supervision
Act, but is merely intended to update the market on strategic developments.
For more information
Ronald Merckx (CFO)
Phone +31 (0)20 3122 126
Email ronald.merckx(at)wessanen.com
Twitter (at)Wessanen_250
For PDF click here:
http://hugin.info/143317/R/2024627/752386.pdf
This announcement is distributed by GlobeNewswire on behalf of
GlobeNewswire clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Wessanen via GlobeNewswire
[HUG#2024627]
Unternehmensinformation / Kurzprofil:
Bereitgestellt von Benutzer: hugin
Datum: 01.07.2016 - 11:42 Uhr
Sprache: Deutsch
News-ID 481209
Anzahl Zeichen: 2791
contact information:
Town:
AT Amsterdam Zuidoost
Kategorie:
Business News
Diese Pressemitteilung wurde bisher 286 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"Wessanen has acquired Mrs Crimble's, leading brand in the UK gluten-free Market"
steht unter der journalistisch-redaktionellen Verantwortung von
Wessanen (Nachricht senden)
Beachten Sie bitte die weiteren Informationen zum Haftungsauschluß (gemäß TMG - TeleMedianGesetz) und dem Datenschutz (gemäß der DSGVO).





