Reuters partners with Samsung to bring virtual reality and 360 video and photography to all Reuters platforms
(Thomson Reuters ONE) -
The Focus 360 partnership will capitalize on Reuters global presence and harness
Samsung's technology to bring VR and 360 news to Reuters users and customers.
NEW YORK, JULY 28, 2016 - Today Reuters, the world's largest international
multimedia news provider, announced an agreement with Samsung to bring Reuters
photography and video to new dimensions through an inventive program, Focus
360. The Focus 360 partnership capitalizes on the expertise and scope of Reuters
global team, providing virtual reality and 360 degree video and photography news
content from around the world, using Samsung Gear 360 cameras and editing
technology.
Users will be able to view local and global stories in this new immersive
medium on Reuters.com, Reuters.com mobile web and the Reuters News and
Reuters TV apps. Newsrooms around the world will have free access to the content
via Media Express.
Focus 360 will provide rich VR and 360 content to meet the changing needs of
customers, who are increasingly relying on engaging video and photo experiences
for their users and viewers.
The Focus 360 program will feature:
* A devoted channel on Reuters.com, allowing users the option of viewing
the complete catalog of content in one place;
* Native placement on Reuters TV, Reuters dedicated connected video service.
360 content will be viewable on iPhone, iPad, Android and on the web at
Reuters.tv;
* A full presence on Media Express, Reuters delivery platform for Reuters News
Agency customers, including two devoted channels for distribution of VR
video and 360 photography and video;
* An embeddable player and a how-to guide to enhance customer usage and
understanding;
* Free content available for download for the duration of the program,
including coverage of key planned events and news that would be enhanced
through a VR or 360 experience.
Program content will be available on Reuters.com and the Reuters TV app for
Android starting August 2 and on iOS beginning August 5. Viewers with the latest
Samsung mobiles including Galaxy S6, S6 edge, S6 edge+, Note5, S7, S7 edge and
upcoming flagship models will be able to watch Focus 360 video content on the
Samsung Gear VR.
The Reuters Content Solutions team will also create branded content executions
for Samsung's Youtube channel, blog, and sponsored placements on Reuters.com as
part of the program.
"Our agreement with Samsung allows us to enhance our visual journalism and
provide a more absorbing experience for our viewers," said Stephen Adler, Editor
In Chief and President, Reuters. "Through VR and 360 technology, customers will
be able to deepen their perspective on news events and gain a
richer understanding of the context."
Reuters cross-platform 360 video player was built in house, and is powered by
the same technology that underpins Reuters TV.
Reuters
Reuters, the news and media division of Thomson Reuters, is the world's largest
international multimedia news provider reaching more than one billion people
every day. Reuters provides trusted business, financial, national, and
international news to professionals via Thomson Reuters desktops, the world's
media organizations, and directly to consumers at Reuters.com and via Reuters
TV. Follow news about Reuters at (at)ReutersPR.
Thomson Reuters
Thomson Reuters is the world's leading source of news and information for
professional markets. Our customers rely on us to deliver the intelligence,
technology and expertise they need to find trusted answers. The business has
operated in more than 100 countries for more than 100 years. Thomson Reuters
shares are listed on the Toronto and New York Stock Exchanges. For more
information, visit www.thomsonreuters.com.
CONTACT
Abbe Serphos
Reuters
Tel: 646-223-8243
abbe.serphos(at)thomsonreuters.com
This announcement is distributed by GlobeNewswire on behalf of
GlobeNewswire clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Thomson Reuters Corporation via GlobeNewswire
[HUG#2031759]
Unternehmensinformation / Kurzprofil:
Datum: 28.07.2016 - 20:01 Uhr
Sprache: Deutsch
News-ID 486214
Anzahl Zeichen: 4984
contact information:
Town:
New York
Kategorie:
Business News
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