Nokia OZO Partners with Youku to Create and Distribute 3D 360 VR Content
(Thomson Reuters ONE) -
Newly Launched OZO Player SDK to be integrated in Youku's Apps and Online
Platform
Las Vegas, U.S. (CES) - Nokia today announced that Youku, China's leading
digital entertainment platform, has chosen the Nokia OZO VR ecosystem of
technologies to bring the most immersive VR content to the more than 500 million
monthly active users engaged in its premier online video platform which has
daily views of more than 1.1 billion. By utilizing Nokia's industry-leading,
comprehensive OZO VR solution, Youku users and content creators will be able to
experience and share the highest quality VR content including natively captured
spatial audio.
"China is one of the most progressive VR markets in the world with an appetite
for high-quality virtual reality experiences that is enormous and growing," said
Paul Melin, vice president of digital media at Nokia Technologies. "Our
collaboration with Youku enables millions more people to enjoy incredibly
immersive video and audio VR content through a well-known and trusted platform."
Youku will utilize the entire OZO VR solution, which includes the OZO Camera,
OZO Software Suite, OZO Live and OZO Player SDK in the creation and distribution
of content ranging from film and television to news and documentary, as well as
professional user-generated content featuring Youku's top talent. Youku will be
the first Chinese content producer and distributor to have fully integrated the
Nokia OZO ecosystem of technologies.
Importantly, Youku will integrate Nokia's OZO Player SDK and OZO Audio
solutions, which are designed to deliver a superior consumer experience, into
all its platforms, mobile apps and consumer offerings, enabling its enormous
audience to enjoy 3D 360 degree VR. The OZO Player SDK allows VR professionals
to create amazing VR app experiences on most major platforms with a single,
unified development interface. Full-featured reference players are also included
in the SDK for all supported platforms - including Oculus Desktop, Oculus
Mobile/GearVR, HTC Vive and Google VR for Android and iOS - making it quick and
easy to create robust apps, and reach the broadest possible audience with a
minimum of development effort. The multi-platform OZO Player SDK is now
available in a free version as well as a Pro tier with more features and larger
deployment options. OZO Player SDK Download.
"Virtual reality has become a creative and compelling medium for art, cinema,
education, gaming, travel and a growing number of experiences," said Jerry Li,
general manager of Alibaba Home Entertainment Business "Youku continually
strives to deliver the best content available anywhere, and our collaboration
with Nokia allows us to make professional-quality VR available to our
audiences."
About Nokia
Nokia is a global leader in creating the technologies at the heart of our
connected world. Powered by the research and innovation of Nokia Bell Labs, we
serve communications service providers, governments, large enterprises and
consumers, with the industry's most complete, end-to-end portfolio of products,
services and licensing.
From the enabling infrastructure for 5G and the Internet of Things, to emerging
applications in virtual reality and digital health, we are shaping the future of
technology to transform the human experience. www.nokia.com
Media Enquiries:
Nokia Technologies
Keith Mutzman
Phone: +1 415-269-4734
Email: keith.mutzman(at)nokia.com
This announcement is distributed by Nasdaq Corporate Solutions on behalf of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: NOKIA via GlobeNewswire
Unternehmensinformation / Kurzprofil:
Datum: 05.01.2017 - 16:00 Uhr
Sprache: Deutsch
News-ID 516094
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