Microskin and Bertshire Agree to Terms for Distribution of Microskin Products in Italy
(Thomson Reuters ONE) -
LONDON and BRISBANE, Australia, April 7, 2017 - Microskin plc (MLSKN:Euronext
Paris) announced today that specialist distributor Bertshire Ltd has this week
confirmed they will complete their due diligence and agree to terms to
exclusively distribute Microskin products throughout Italy where the beauty
industry has annual turnover of EUR ?9 billion. Bertshire will expand on their
current product range and drive sales of all Microskin products into the
pharmacy, hypermarket, supermarket, beauty salon and cosmetic marketplace.
Microskin products include ISOCOL(TM) Rubbing Alcohol Antiseptic, an all-in-one-
bottle with a multitude of applications from general cleaning to skin treatment.
Microskin also is a leader in personalized, color-matched line of waterproof,
second skin products that are currently used by people who want to conceal
vitiligo, rosacea, birthmarks, burns, eczema, lupus, keloid scarring, tattoos,
and other skin-related conditions. In addition, Microskin is in the process of
regulatory approval for Sunseal, a non-pigmented sunscreen that retains all the
other properties of the "second skin" product, including sweat proof, highly
waterproof, and long lasting.
David Robinson, Global Markets Director for Microskin said, "Microskin and
Bertshire are a great match for our growth plans in Italy to drive distribution
of current and future Microskin products. Bertshire has an established
distribution network throughout Italy and their team consists of some of the
most experienced people in cosmetics distribution in the country."
Roberto Marchetti, Director of Bertshire Ltd said, "We see a great opportunity
in the Italian marketplace for Microskin products. Their current camouflage
product is ideal for beauty salons and pharmacies and the new range of products
like the sunscreen and acne products only compliment the offering. Our
organisation will be able to leverage our established distribution channels and
also develop new channels to make Microskin a leader in its category in Italy."
About ISOCOL
The ISOCOL brand was founded in Australia in 1982 and has become one of
Australia's most trusted and iconic brands with the now very familiar Crocodile
on the green bottle, and the "One bottle, so many uses" slogan is easily
recognizable. ISOCOL has developed into a brand that is now widely recognized
and sold across Australia and New Zealand in all supermarkets and pharmacies.
Microskin finalized the acquisition of ISOCOL in February 2017.
About Bertshire Ltd
Bertshire Ltd is an established distribution company with a highly experienced
team of executives from within the distribution, cosmetics and pharmaceuticals
industries. With established networks throughout Italy and Continental
Europe, they offer a complete end-to-end product distribution and marketing
solution into Italy and throughout Europe.
About Microskin plc
Founded in 2005, Microskin plc is a public company that develops simulated
second skin for a variety of cosmetic and medical uses. Microskin's simulated
second skin is the world-leading product that combines years of cosmetic
chemistry research with a proprietary color-matching software. Because
Microskin's second skin does not rub off, it is water-resistant and lasts for
several days. Each client receives an individualized product kit that can easily
be applied at home. For more information, please visit
http://www.microskinuk.com/.
MEDIA CONTACT: Jessica Yingling, Ph.D., Little Dog Communications Inc.,
jessica(at)litldog.com, +1.858.344.8091
SOURCE: Microskin, plc
This announcement is distributed by Nasdaq Corporate Solutions on behalf of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Microskin plc via GlobeNewswire
Unternehmensinformation / Kurzprofil:
Datum: 07.04.2017 - 10:00 Uhr
Sprache: Deutsch
News-ID 535143
Anzahl Zeichen: 4352
contact information:
Town:
London
Kategorie:
Business News
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"Microskin and Bertshire Agree to Terms for Distribution of Microskin Products in Italy"
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