The Anne Frank House Secret Annex Online wins Webby Award

The Anne Frank House Secret Annex Online wins Webby Award

ID: 54230

(Thomson Reuters ONE) -


Amsterdam, 4 May 2011 - The International Academy of Digital Arts and Sciences
announced yesterday that the Secret Annex Online has won a Webby Award in the
Best Cultural Institutions category. LBi Lost Boys and the Anne Frank House who
developed the Secret Annex Online in close cooperation are delighted with this
prize.

Ita Amahorseija, ICT Program Manager at the Anne Frank House: "It is fantastic
to receive a Webby Award for the Secret Annex Online. To win the prize for 'Best
Cultural Institutions' on the day that the Anne Frank House celebrates its
51(st) year as a museum makes it extra special. This unique jury prize and the
fact that visitors stay on the site for a long time shows that together with LBi
Lost Boys we have succeeded in keeping Anne Frank's memory alive in a unique
way. We consider this the pinnacle of our online work."

Marcel Houtman, Managing Director LBi Lost Boys: "It is great that by winning
this award Anne Frank's important message, which has never been more relevant,
is spread further around the world. It has been an honor to work on this project
with the Anne Frank House. Enormous thanks go to all the employees at the Anne
Frank House and my colleagues at LBi Lost Boys who worked so hard with passion
and pleasure on this project."

The Webby Awards are internationally awarded annually to the best websites in
the World. Approximately 340 projects were nominated from almost ten thousand
entries from 60 countries and all US states. The Secret Annex Online was
nominated for the categories Best Cultural Institutions and Best Visual Design -
Function.

The winners will be honored in a ceremony on 13 June in New York.

The Secret Annex Online

The Secret Annex Online is a virtual version of the building at 263
Prinsengracht in Amsterdam where Anne Frank was in hiding for more than two




years and where she wrote her world famous diary. Although Anne's story is known
worldwide, the virtual hiding place adds another dimension. For the first time
visitors can really step into her environment and experience how frightening and
oppressive daily life in the hiding place must have been. Like millions of
others Anne Frank did not survive the horrors of the concentration camps.

At its launch in April 2010 The Secret Annex Online received a great deal of
attention from both national and international media. Since then 800,000 people
have visited the website. The unique combination of technology and content
raises many enthusiastic audience reactions. The fact that visitors stay on
average 17 minutes on the site shows how it manages to captivate young and old
alike.

The BankGiro Loterij, the Anne Frank Fonds , the VSB Fonds,  the Ministry of
Transport, Public Works and Water Management and the Mondriaan Foundation made
this project financially possible.

Official Honorees

In recognition of the exceptional quality of submissions received this year, the
Academy has acknowledged outstanding entries as Official Honorees. This
distinction is awarded to the top 10% of entrants of exceptional quality.

The Secret Annex Online was designated as Official Honoree in the category Best
Visual Design - Aesthetic. The Anne Frank Facebook Quotes Application was also
designated Official Honoree in the category Rich Media: Non-Profit/Educational.
Via the Quotes Application the Anne Frank House and LBi Lost Boys used the power
of Facebook, the biggest social media site in the world, to draw the public's
attention to The Secret Annex Online and further spread Anne Frank's story.

For more information:
- Irene le Roy, LBi Lost Boys, + 31 (0)20 460 4501 or + 31 (0)6 205 426 32,
e-mailIrene.leroy(at)lbi.lostboys.nl
- Annemarie Bekker, Anne Frank House, Communications department:
+31 (0)20 5567100 or + 31 (0) 6 21530595  e-mailpress(at)annefrank.nl




Press Release (PDF):
http://hugin.info/86897/R/1512261/447796.pdf




This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: LBi International N.V. via Thomson Reuters ONE

[HUG#1512261]


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Datum: 04.05.2011 - 10:49 Uhr
Sprache: Deutsch
News-ID 54230
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