Barings Launches Global Brand Advertising Campaign
(Thomson Reuters ONE) -
CHARLOTTE, N.C., May 22, 2017 (GLOBE NEWSWIRE) -- Barings, one of the world's
leading asset management firms, today launched a global brand advertising
campaign articulating its commitment to meeting the ever-changing needs and
aspirations of its clients by providing a broad set of innovative, customized
investment solutions across asset classes and geographies.
"Adaptability - the new look of partnership" is the central theme of the
campaign, which will run through early December and will be seen in over 10
languages in markets across the U.S., Europe and Asia. An initial focus on
digital media will be augmented in coming months by print advertising in the
world's leading financial news outlets.
"Barings' legacy is one of continuously adapting to meet the evolving needs of
our clients, and investors in today's challenging environment are telling us
this is more important to them than ever before," said Thomas M. Finke, chairman
and chief executive officer of Barings. "Barings is committed to being a
strategic long-term partner to our clients, and we believe our ability to
innovate and customize solutions across our global investment platform to meet a
client's specific needs is the essence of partnership."
With more than $280 billion under management and investment teams in the U.S.,
Europe and Asia, Barings combines deep experience across fixed income, equities,
real estate and alternative asset markets with capital solutions including the
direct origination of debt to finance clients' capital needs.
The firm's global scale, breadth and depth of expertise across a wide variety of
liquid and illiquid asset classes and geographic markets provide clients access
to differentiated investment opportunities, portfolio diversification and
opportunities to benefit from shifting relative values within and between asset
classes as well as from region to region.
To view a short video introducing the Barings "Adapt" campaign, please
click here.
About Barings LLC
Barings is a $280 billion* global asset management firm dedicated to meeting the
evolving investment and capital needs of our clients. We build lasting
partnerships that leverage our distinctive expertise across traditional and
alternative asset classes to deliver innovative solutions and exceptional
service. A member of the MassMutual Financial Group, Barings maintains a strong
global presence with over 1,700 employees and 600 investment professionals
across 41 offices in 17 countries. Learn more at www.barings.com.
*As of March 31, 2017
17/382
Contact:
Brian Whelan, Barings, 704.805.7244, brian.whelan(at)barings.com
This announcement is distributed by Nasdaq Corporate Solutions on behalf of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Barings via GlobeNewswire
Datum: 22.05.2017 - 16:39 Uhr
Sprache: Deutsch
News-ID 544096
Anzahl Zeichen: 3336
contact information:
Town:
Charlotte
Kategorie:
Business News
Diese Pressemitteilung wurde bisher 167 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"Barings Launches Global Brand Advertising Campaign"
steht unter der journalistisch-redaktionellen Verantwortung von
Barings (Nachricht senden)
Beachten Sie bitte die weiteren Informationen zum Haftungsauschluß (gemäß TMG - TeleMedianGesetz) und dem Datenschutz (gemäß der DSGVO).
