TS Group, Kaleva Oy and Mediahouse ESA Group buying shares in Oikotie Oy
(Thomson Reuters ONE) -
For general media distribution on 1 June 2011
Sanoma News Oy, TS Group, Kaleva Oy and Mediahouse ESA Group are consolidating
their collaboration with regard to market place business operations. Sanoma
News is selling 10 per cent ownership of Oikotie Oy to TS Group, and 8 per cent
and 7 per cent ownership to Kaleva and Mediahouse ESA Group, respectively.
"The transaction represents our goal of reinforcing the nationwide market
position of Oikotie.fi by broadening ownership to include some of Oikotie's most
important cooperative partners. Oikotie's growth is already strong and the
collaboration allows us to further accelerate the rate of growth," says Pekka
Soini, President of Sanoma News.
TS Group's Turun Sanomat and Mediahouse ESA Group's Etelä-Suomen Sanomat have
been involved in the establishment and development of Oikotie since the
beginning. Cooperation with Kaleva began in 2009. The newspapers work in close
sales cooperation with Oikotie.
The arrangement's objective is to serve Oikotie's customers in the best possible
way.
"Local visibility is particularly important with regard to the property and
housing market and car sales, not to mention recruitment ads. This partnership
gives us better starting points for building up Oikotie's local brand presence,"
says Jukka Haapainen, Managing Director of Kaleva Oy.
Oikotie.fi is the leading housing, car and job advertising site in Finland,
reaching more than 400,000 unique visitors a week.
More information:
Pekka Soini, President, Sanoma News, tel. +358 (0)9 122 2000
Jaakko Ketonen, Executive Vice President, TS Group, tel. +358 (0)50 64692
Jukka Haapalainen, Managing Director, Kaleva, tel. +358 (0)400 450 671
Jukka Ottela, Chief Executive Officer, Mediahouse ESA Group, tel. +358 (0)44
7360202
Sanoma News is the leading newspaper publisher in Finland, and its products in
both print and digital format have a strong presence in the lives of their
readers. Sanoma News is part of the Sanoma Group, a strong European media group
operating in diverse fields of media in 20 countries.
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Sanoma Oyj via Thomson Reuters ONE
[HUG#1520727]
Unternehmensinformation / Kurzprofil:
Datum: 01.06.2011 - 13:31 Uhr
Sprache: Deutsch
News-ID 55222
Anzahl Zeichen: 2876
contact information:
Town:
Helsinki
Kategorie:
Business News
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"TS Group, Kaleva Oy and Mediahouse ESA Group buying shares in Oikotie Oy"
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Sanoma Oyj (Nachricht senden)
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