Cinedigm Digital Cinema Launches Indie Direct(TM), a Full Service Theatrical Distribution and Marketing Solution for Independent Films
Utilizing the Digital Cinema Backbone, Indie Direct(TM) Navigates Indies Through Theatrical Release Process
(firmenpresse) - WOODLAND HILLS, CA -- (Marketwire) -- 09/07/11 -- Cinedigm Digital Cinema Corp. (NASDAQ: CIDM), the global leader in digital cinema, today announced the formation of , a full service distribution and marketing solution for independent film producers and distributors.
Utilizing the digital cinema backbone, provides independent producers access to Cinedigm's long-time industry standard services for managing theatrical digital distribution, including booking software, content delivery, sales, distribution strategy, marketing planning and execution and box office recoupment.
"From day one of digital cinema, Cinedigm has been at the forefront of deployment and installations," said Chris McGurk, Chairman and CEO of Cinedigm Digital Cinema. "With , we have tapped into our many years of experience and expertise to pioneer a turnkey method for indie producers to benefit from the flexible, precise and efficient distribution model digital cinema enables. Now, indie producers can reap the benefits of a full service studio in a one-stop shop."
"Cinedigm is offering independent film makers autonomy to control their own destiny with ," said Ted Hope, acclaimed independent producer of such films as 21 Grams, American Splendor and In the Bedroom. "Anything we can do to strengthen the indie community is vital to the health of the entertainment industry overall and I applaud their efforts."
The first two production entities to sign up for are ARC Entertainment and Seven Arts Pictures. ARC is using the highest level of for eight titles it is releasing by the end of the year, including a horror film double feature with Zombie Diaries and Hellraiser, Smell of Success, Revelations, Killing Bono, Bunraku, Greening of Whitney Brown, Sundance Film Festival pick-up Knuckle, and Snowmen. Seven Arts Pictures will be using for the US release of The Pool Boys on September 30, 2011.
"A theatrical run tremendously enhances the value of the ancillary downstream revenue opportunities for our projects," said Trevor Drinkwater, CEO of ARC Entertainment. "Cinedigm's makes that theatrical play both efficient and affordable."
"We are pleased that promotes the independent film community by putting a theatrical release within reach, both financially and from an execution perspective," said Jill Newhouse Calcaterra, Chief Marketing Officer, Cinedigm. "Previously producers had to go to multiple vendors for these services that are now available under our one roof."
Completely customizable based on scope of needs and project release, the suite of services provided by includes:
Booking software
Distribution strategy
Sales
Content management and delivery
In theatre marketing
Box Office tracking, settlement and collections
Marketing strategy planning
Marketing execution
Publicity campaign strategy and execution
Cinedigm is a leader in providing the services, experience, technology and content critical to transforming movie theatres into digital and networked entertainment centers. The Company partners with Hollywood movie studios, independent movie distributors, and exhibitors to bring movies in digital cinema format to audiences across the country. Cinedigm's digital cinema deployment organization, software, satellite and hard drive digital movie delivery network; pre-show in-theatre advertising services; and marketing and distribution platform for alternative content such as CineLive® 3-D and 2-D sports and concerts, thematic programming and independent movies is a cornerstone of the digital cinema transformation. Cinedigm™ and Cinedigm Digital Cinema Corp™ are trademarks of Cinedigm Digital Cinema Corp. [CIDM-G]
Maggie Begley
MBC
310.301.1785
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Datum: 07.09.2011 - 12:00 Uhr
Sprache: Deutsch
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