Strategic Agreement with Ve Interactive
(Thomson Reuters ONE) - Milestone Group PLC ("Milestone" or the "Company")Strategic Agreement with Ve InteractiveMilestone Group PLC is pleased to announce that it has entered aglobal agreement to sell the CEM (Customer Experience Management)Solutions of Ve Interactive Ltd.'VeCapture' is a patented proprietary ecommerce tool, effective insecuring additional form and shopping cart conversions from abortedonline transactions. Steve Clucas, Executive Chairman of VeInteractive commented "The industry average in abandoned carts isover 60%. Our VeCapture software acts like a black box to shoppingcarts, retaining all information entered by the customer prior totheir abandonment, regardless of when the customer closed theirbrowser or didn't click the submit button. This critical informationthen offers businesses the chance to sensitively remarket to thosecustomers, which can mean the significant difference betweenprofitability and loss."Milestone purchased 1.3% of Ve Interactive ordinary shares for atotal consideration of £101,111 and has the right to purchase anadditional 1.3% by the end of November 2009 for the same amount.Deborah White, CEO of Milestone said "We are excited by the fitbetween the two companies. We have been actively looking for mediasavvy companies to partner with. Ve Interactive with its VeCapturetechnology offers an unparalleled market solution that will be a hugesynergistic asset to Milestone clients."In addition to taking an equity position in Ve Interactive, Milestonehas secured reseller rights which entitle Milestone to up to 15% ofthe gross revenue it generates for Ve Interactive with all softwareinstallations and other costs being paid by Ve Interactive.FOR FURTHER INFORMATION:Milestone Group plcDeborah White, Chief Executive Officer Tel: 020 7929 7826Milestone Group PLC website: www.milestonegroup.co.uk---END OF MESSAGE---This announcement was originally distributed by Hugin. The issuer is solely responsible for the content of this announcement.
Datum: 14.10.2009 - 10:54 Uhr
Sprache: Deutsch
News-ID 6899
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