QuickLive Lifetime offers unique "pay as you grow" scalable
integrated eCommerce and marketing servi
(Thomson Reuters ONE) - PRESS RELEASEStockholm/Amsterdam/London 19 October 2009QuickLive Lifetime provides the only fully scalable eCommerceplatform that will allow an online business to grow fromsoftware-as-a-service (SaaS) entry level to multi-million SKUenterprise ownership without the need for costly re-platformingQuickLive Lifetime enables businesses to standardise on best-in-classsolutions from the outsetUnique stepped approach to licensing, implementation and businessservices fills a gap in the eCommerce marketplaceQuickLive Lifetime 'powered by hybris', a new integrated eCommerceand marketing services platform will be launched tomorrow at ECommerce Expo 2009. QuickLive Lifetime enables businesses tostandardise on cutting-edge eCommerce solutions and marketingservices from the outset. It provides businesses with theflexibility, functionality, scalability and ability to customise asrequired to accommodate future growth. It enables them to respond tomarket and consumer demand as the organisation moves along the'maturity curve' without the need for costly re-platforming.QuickLive Lifetime was developed jointly by hybris (www.hybris.com),a leading multi-channel commerce and communication software vendor,LBi Technology (www.lbi.com), the Technology Division of the largestfull-service digital marketing and technology agency in Europe, andPortaltech (www.portaltech.co.uk), a leading UK eCommerce systemsintegrator and consultancy.QuickLive Lifetime is offered either on a SaaS or software ownershipbasis and supports both B2C and B2B cross channel commercerequirements for businesses of all sizes. The highly configurableplatform offers rapid implementation and significantly reduces thecost of ownership overall.It will enable start up businesses to invest in a fully managed,low-entry, low risk solution but will also support the need forcustomisation as the business grows, without the costly move to asoftware ownership model. Improved response times, increased capacityfor range extension and the introduction of cross-channelcapabilities can easily be managed through the virtualised hostingmodel giving businesses more power, when they need it. Large scalebusinesses will be able to move from a fully managed to a selfmanaged environment, as they reach maturity. Different ways tomaximise service and minimise costs might be considered butre-platforming will not be necessary. The organisation will be ableto protect existing configurations and customisations and move tosoftware ownership with an investment in a hybris enterprise levellicence.This "stepped" approach to licensing, implementation support andbusiness services is offered with a scalable fixed monthly fee tofledging businesses and mature organisations alike. This model can beused throughout the eCommerce lifecycle, with customisation,implementation, support and maintenance provided by Portaltech andthe virtualised hosting environment together with design and onlinemarketing services - including Web design, SEO, content management,CRM, merchandising and Web analytics - provided by LBi Technology.Andrew Piscina, UK Country Manager for hybris, said; "We aredelighted to be working with LBi Technology and Portaltech to enablebusinesses to invest in their preferred eCommerce platform andbenefit from sophisticated marketing services from the first day oftrading. We are pleased to be able to offer a clear growth andmigration path from a fully managed hosted solution for start-ups tosoftware ownership on an enterprise scale. We are confident thatQuickLive Lifetime will prove to be an extremely attractiveproposition for organisations which may be starting small and want tominimise risk but have big plans for the future and want to takeadvantage of next generation customer experience technologies andservices from the outset."John Williams, Chief Technology Officer at LBi Technology said; "TheQuickLive Lifetime service is a unique offer that allows a businessthe control, flexibility and functionality changes to drive thegrowth of revenue within a SaaS "pay as you grow" model. Buying aneCommerce platform is like getting onto the property ladder. In thepast, businesses have left behind their investments in SaaS solutionsand had to pay huge premiums to set up dedicated platforms that theycan shape to their business needs. QuickLive Lifetime solves thisproblem. LBi is able to deliver world-class hosting and a full rangeof digital marketing services to complete the service."Andrew Walker, CEO of Portaltech, said; "The collaboration with LBiTechnology and hybris to deliver QuickLive Lifetime as a stepped SaaSsolution not only provides a future proof eCommerce strategy butprovides a complete business solution for organisations that want tomake fast and successful entrances into the online world, buildingbrands and creating excellent customer experiences that will attractand retain customers in the long term."- ENDS -Note to Editors:John Williams, Chief Technology Officer at LBi Technology will betalking about QuickLive Lifetime and the benefits of joining 'theeCommerce property ladder' at E Commerce Expo on Wednesday 21 Octoberat 11.00am in the Multi Channel Retailing Theatre.For further information please contact:James Cooper or Mel OxfordAscendant CommunicationsTel: +44 (0) 208 241 6226/ 07515 632065E-mail: jcooper(at)acendcomms.net/moxford(at)ascendcomms.netSarah Van Praagh, Head of PR, LBi+44 20 7063 6141, sarah.vanpraagh(at)lbi.comEva Ottosson, Group Communications Manager, LBI International AB+46 709 41 21 40, eva.ottosson(at)lbi.comAbout hybrishttp://www.hybris.comhybris is a leading vendor of multi-channel commerce andcommunication software. Its clear vision about the need forconsistency, co-ordination and personalisation of information acrossall channels and throughout all phases of the customer lifecycle hasresulted in the development of an integrated solution which supportsthe industrialisation and automation of communication, sales andsupport processes. It is spearheading innovation in this field,enabling businesses to communicate and sell across all channels in aconsistent and effective way.Established in 1997, hybris has a proven track record ofprofitability and growth, with ambitious expansion plans for thefuture. Headquartered in Munich, it has offices in the UK,Netherlands, Switzerland and Sweden. Its international presence isextended via a dedicated network of business and technology partnersacross Europe and the USA. It has over 150 customers worldwiderunning more than 1.500 websites "powered by hybris". Customers areglobal brands from retail and manufacturing industries, including:Toys 'R' Us, Adidas, Pirelli, Conrad, Norgren, Lufthansa, Reebok,Grundfos, Demag, Sika, Bunzl UK & Ireland, Phonak, Waterstone's andRexel.About LBi Technologyhttp://www.lbi.comLBi Technology Division is a division of LBi which is a globaldigital marketing and technology agency, blending insight, creativityand expertise to solve business problems. The largest full-serviceagency of its kind in Europe, LBi provides the full range of digitalcapabilities including: digital strategy, branded content, servicedesign, media, CRM, technology, managed hosting and support services.The Company employs over 1,600 professionals located primarily in themajor European, American and Asian business centers, including:Amsterdam, Atlanta, Berlin, Brussels, London, Milan, Mumbai, NewYork, Paris and Stockholm. LBi is listed on NASDAQ OMX in Stockholmand NYSE Euronext in Amsterdam.About Portaltechhttp://www.portaltech.co.ukPortaltech is a business and technology consultancy that focuses onthe design, implementation, integration and support of eCommercesolutions. It works with its customers to gain a deep understandingof their market spaces and business challenges so that it can developtransactional applications and Web sites that deliver real businessbenefits. Portaltech measures its success through the increasedrevenues and cost savings that these solutions generate.As an e-business consultancy with unique cross-sector experiencegained in online and multi-channel environments, Portaltech'sproposition is unrivalled in the UK. It works on business andtechnology initiatives for a range of leading brands and companiesboth large and small, including: The Body Shop, Long Tall Sally, TheRoyal Mail, Premier Farnell, Sony and Vodafone.This announcement was originally distributed by Hugin. The issuer is solely responsible for the content of this announcement.
Datum: 19.10.2009 - 09:00 Uhr
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