Concentrated knowledge about digital innovations
The Summer School of the Technical University of Munich with HEC Paris introduces start-up entrepreneurship and industrial transformation– applications are still possible until June 16.
(PresseBox) - Digital innovation is disrupting our way of life, our social relations, and the economy at an ever-increasing pace. They are also at the heart of business start-ups and industrial transformation. How can it be aligned with entrepreneurial activity in an effective and sustainable way and why is this so important? Answers to these and many other questions can be found at the fifth Summer School "Entrepreneurship and Digital Innovation" of the Technical University of Munich (TUM) with HEC Paris from June 30 to July 11 at the TUM Campus Heilbronn.
The two-week program is designed for students and young professionals with one to four years of professional experience and an excellent command of English. Applicants should be curious about new business models, enjoy working in a group and have a desire to experiment and take on challenges.
Industry insights, case studies and tools
The aim is to introduce participants to two key dimensions of digital innovation: Start-up entrepreneurship and industrial transformation. Experts from two of Europe's largest business schools – TUM School of Management and HEC Paris – will provide up-to-date industry insights, numerous case studies and the right tools to develop and test innovative products. The course is taught by lecturers from HEC Paris and the TUM Campus Heilbronn. In the first week, lecturers from HEC Paris teach basic skills, methods and tools of digital entrepreneurship.
Interactive learning formats and a guest lecture
The second week is under the responsibility of TUM Campus Heilbronn. Ali Sunyaev, TUM Vice President for Campus Heilbronn and Professor of Information Infrastructures, David Wuttke, Professor of Supply Chain Management, and Jingui Xie, Professor of Business Analytics, will present cases and examples of digital transformation and technological innovation in industries such as healthcare and retail and discuss them with the participants. They will try to answer the question of what makes digital innovation a top or a flop. Participants will work in groups to find solutions to digital transformation challenges proposed by business leaders. Interactivity is a top priority at the Summer School, and numerous exercises and group discussions are an integral part of the program. The program is rounded off by a guest lecture from the business world and a workshop by the start-up forge TUM Venture Labs. There is also an attractive and varied leisure program with a city tour through Heilbronn, a winery tour to the Albrecht Kiessling winery
and participation in the Campus Funfair on 4 July, a big party for all students and staff at the TUM Campus Heilbronn.
All important information at a glance
Date: June 30 - July 11, 2025
Language: English
Format: The program takes place on-site at TUM Campus Heilbronn.
Learning objectives: Upon successful completion of this summer program, participants will be able to do the following:
Understand the digital revolution and why it promotes start-up entrepreneurship
Assimilate the fundamentals of the entrepreneurial approach and its mindset
Understand the successive steps of any entrepreneurial project: market, ideation, resolution of a user problem etc.
Identify and use the right tools to design and test an innovative project
Mobilize skills through an agile approach
Understand digital technology and innovation, digital transformation in industry and the key challenges of digital projects
Identify and use qualitative and quantitative tools to support business analysis
Certificate: All participants will receive an issued Certificate by both TUM and HEC Paris upon successful completion. For students, completion leads to the award of 5 ECTS credits.
Application: Applications are possible until June 16 at the latest under this link.
Program fee: €3,300 (for full-time students) / €4,100 (for young professionals). Students and alumni of TUM and HEC receive a 10 percent discount. The registration fee of €50 does not apply to students of partner universities.
The program fee includes:
Lectures by top faculty from both partner institutions
Interactive activities and group work
Double Certificate from the TUM School of Management and HEC Paris
Unternehmensinformation / Kurzprofil:
Datum: 05.06.2025 - 07:43 Uhr
Sprache: Deutsch
News-ID 722616
Anzahl Zeichen: 5358
contact information:
Contact person: Anna LehnhoffLara WeinertKerstin Besemer
Town:
Heilbronn
Phone: +49 (7131) 26418-319+49 (7131) 26418-318+49 (7131)
Kategorie:
Chemical industry
Diese Pressemitteilung wurde bisher 109 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"Concentrated knowledge about digital innovations"
steht unter der journalistisch-redaktionellen Verantwortung von
Die TUM Campus Heilbronn gGmbH (Nachricht senden)
Beachten Sie bitte die weiteren Informationen zum Haftungsauschluß (gemäß TMG - TeleMedianGesetz) und dem Datenschutz (gemäß der DSGVO).
