ShopNBC's First-Ever 24-Hour Holiday Cooking Event Serves Up Top New Brands and Kitchen Favorites

(firmenpresse) - MINNEAPOLIS, MN -- (Marketwire) -- 10/13/11 -- ValueVision Media (NASDAQ: VVTV), a multichannel electronic retailer operating as ShopNBC (), announced today its first-ever 24-Hour Holiday Cooking Event, which will debut on Saturday, October 15. The network's all-day cooking event will prepare viewers for holiday entertaining with expert chefs and kitchen favorites from top brands Sur La Table and Cuisinart.
ShopNBC's 24-hour Holiday Cooking Event will kick-off at 12am ET on Saturday with the world television shopping premiere of the CBTL® Americano Single Serve Beverage System as one of two Today's Top Value offers. Inspired by the specialty beverages found at The Coffee Bean & Tea Leaf® stores, customers can now enjoy the espresso, coffee and tea they love at home with this easy-to-use beverage system. Viewers can take advantage of a second ShopNBC Today's Top Value from premium kitchenware brand Sur La Table; an 8-quart French oven which is available in ShopNBC-exclusive colors just in time for holiday cooking, entertaining and gifting.
As part of the all-day holiday cooking event, expert chefs Bob Bowersox, Tom Woodbury, Gwen Goodman, Rick Tarantino, Tom Little, Joseph Sempravivo, Jacob Maurer and Amy Shipshock will also be in the kitchen, serving up entertaining tips and holiday cheer. ShopNBC viewers will also have a chance to outfit their entire kitchen with more than 20 new items and three new brand launches, including Westinghouse small kitchen appliances, Storebound kitchen storage and Kapoosh kitchen accessories. Ideal for getting a jump on holiday gift-giving, the event will feature ShopNBC customer favorites, including specialty kitchenware from Sur La Table and fine crystal from Waterford. ShopNBC will also celebrate the 8th anniversary of the much-loved colorful Cuisinart kitchen tools.
ShopNBC Facebook fans are invited to get into the holiday spirit by entering to win a $1,000 gift card to Sur La Table or one of three CBTL Americano Single Serve Beverage Systems. The winners will be announced live on ShopNBC at 12am ET Saturday, October 15. Fans can enter at .
"Entertaining this holiday season has never been easier on ShopNBC," said Annette Repasch, Chief Merchandising Officer at ShopNBC. "We are excited to offer viewers a full day of cooking must-haves and entertaining tips from expert chefs. Customers will be delighted to find everything needed to step confidently into the kitchen and entertain friends and family."
-- Beautifully designed stainless steel triple-ply constructed pans with elegant handles reflect the quality of the world's best kitchens. Cuisinart's heat surround technology allows heat to be distributed evenly along the bottom and side walls of the cookware.
-- Available in three new colors, this set features two of Sur La Table's best nonstick skillets in versatile sizes perfect for any kitchen. The hard-anodization process makes the aluminum twice as hard as stainless steel for maximum strength and durability.
-- This handheld blender features a powerful 200-watt motor to blend and chop in bowls, pots, pitchers and more. The ergonomically designed grip offers comfortable hold and more control while blending.
-- This low pressure cooker has a handle on top to help remove the lid from the pot and place it upright on a counter. Its non-stick interior helps to eliminate mess and the lid can be opened anytime during the cooking process to keep an eye on things.
For more information about ShopNBC's Holiday Cooking Event and the products being offered, please visit .
ValueVision Media, Inc. operates , a multichannel electronic retailer that enables customers to interact and shop anywhere via TV, Internet, mobile devices, Facebook, Twitter and YouTube. The ShopNBC television network reaches over 79 million cable and satellite homes in addition to nationwide streaming at . ShopNBC merchandise is focused on Home & Consumer Electronics, Health & Beauty, Fashion & Accessories, and Jewelry & Watches. Revenues for the past 12 months were $587 million, 44% of which was via the Internet or mobile. Please visit the company's investor relations website at for this and other company information.
This release contains certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management's current expectations and accordingly are subject to uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained herein due to various important factors, including (but not limited to): consumer preferences, spending and debt levels; interest rates; competitive pressures on sales, pricing and gross profit margins; the level of cable and satellite distribution for the company's programming and the fees associated therewith; the success of the company's e-commerce and new sales initiatives; the success of its strategic alliances and relationships; the ability of the company to manage its operating expenses successfully; working capital levels; the ability of the Company to establish and maintain acceptable commercial terms with third party vendors and other third parties with whom the Company has contractual relationships; changes in governmental or regulatory requirements; litigation or governmental proceedings affecting the company's operations; and the ability of the company to obtain and retain key executives and employees. More detailed information about those factors is set forth in the company's filings with the Securities and Exchange Commission, including the company's annual report on Form 10-K, quarterly reports on Form 10-Q, and current reports on Form 8-K. The company is under no obligation (and expressly disclaims any such obligation) to update or alter its forward-looking statements whether as a result of new information, future events or otherwise.
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Anthony Giombetti
ValueVision Media, Inc.
(612) 308-1190
Norberto Aja
David Collins
Jennifer Neuman
Jaffoni & Collins
(212) 835-8500
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Bereitgestellt von Benutzer: MARKET WIRE
Datum: 13.10.2011 - 12:03 Uhr
Sprache: Deutsch
News-ID 75762
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