BlueWater Technologies Recognized as Cisco TelePresence Video Express Authorized Technology Provider Partner in the United States
(firmenpresse) - SOUTHFIELD, MI -- (Marketwire) -- 10/18/11 -- announced today that it has achieved Authorized Technology Provider (ATP) status from Cisco. This designation recognizes BlueWater as having fulfilled the training requirements and program pre-requisites to sell, deploy and support Cisco TelePresence Video products and solutions at the Express level.
The Cisco TelePresence Video Express ATP Program is focused on providing a new way of working, in which everyone, everywhere can be more productive through face-to-face collaboration with TelePresence Video solutions. The Express-level program's goal is to enable partners to market Cisco TelePresence Video endpoints, offer targeted infrastructure solutions, and differentiate themselves based on their breadth of unique audiovisual integration skills.
"People and partners are my primary focus," said BlueWater Technologies' Director of Sales Mack Truax. "Cisco exemplifies the type of complementary partnership we strategically align ourselves with to expand our technology offerings to our clients."
"The Cisco TelePresence Video Express ATP Program is designed to enable partners to take advantage of the tremendous market opportunities ahead -- not only in the telepresence space but also in the overall collaboration market," said Richard McLeod, senior director of collaboration for worldwide channels at Cisco. "As a Cisco TelePresence Video Express ATP Partner, BlueWater has made an investment in the sales, technical and life cycle services capabilities to deliver the industry's most comprehensive and interoperable Cisco TelePresence Video portfolio."
The Cisco Authorized Technology Provider (ATP) Program is part of the Cisco go-to-market strategy for emerging technologies. The program helps Cisco to define the knowledge, skills and services that channel partners need to successfully sell, deploy and support an emerging technology. As the market changes, an ATP designation may be discontinued or may evolve into a Cisco specialization.
Cisco TelePresence® and Video collaboration solutions provide life-like, high-definition, conferencing facilities with superior audio and video, allowing participants to meet their colleagues, customers and business partners across a virtual table. Participants can enjoy a same-room meeting experience, even if they are located in different locations around the world. Participants can also meet more often and enjoy more productive sessions, helping to improve business interactions while potentially building stronger customer relationships, accelerating sales cycles, improving project management and forming tighter integration with remote offices.
Driven by technology, BlueWater Technologies has more than 25 years experience of helping its connect with millions of customers and employees every day with its innovative technology solutions. Initially established as a custom AV rental and staging house, BlueWater evolved into a national provider of , , and . BlueWater specializes in the design, engineering and implementation of custom technology solutions for live events, video conferencing, experiential marketing, interactive displays, lead generation capabilities, and more that exceeds its clients' expectations. Learn more about BlueWater at .
Cisco, the Cisco logo and Cisco TelePresence are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at .
Melissa Diemert
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Datum: 18.10.2011 - 14:00 Uhr
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