Tangibal Group Plc delivers first interactive out of home campaign for Renault Twizy
(firmenpresse) - Tangibal Group Plc delivers first interactive out of home campaign for Renault Twizy
Tangibal Live, the outdoor (non Cinemas) advertising arm of Tangibal Group Plc, in partnership with Fuse – a division of Manning Gottlieb OMD - have completed a month of interactive building projections for Renault to promote the launch of their new electric car “The Twizy”.
The campaign brief was to create a building projection of “The Twizy” car where people walking by could change the colours and designs of “The Twizy” projection using an interactive floor graphic – see the video on our website www.tangibal.com The projections went live over the month of September in London, Birmingham, Manchester, Newcastle and Glasgow. The Projections were a big success with many people interacting with the projections which resulted in greater awareness of the new 100% electric car from Renault.
Dominic Berger – CEO – “This campaign marks the beginning of Tangibal Live’s expansion from Cinema media into outdoor advertising and delivering engaging interactive media experiences in city environments. We are now actively developing this division of Tangibal. This campaign will deliver about €110,000 on revenue for the group.”
Further campaigns are in the pipeline
-ENDS
About Tangibal:
Formed in 2008, Tangibal Group Plc- The Alternative Out of Home Media Company - has established itself as a vision leader in interactive media and experiential advertising. Our goal is to deliver solutions that entertain, inform and motivate. See www.tangibal.com for more information
Further information about the company can be found at www.tangibal.com. Videos of the use of the technology can also be found at: www.youtube.com/tangibal
Disclaimer:
The information in this press release constitutes "forward-looking information". Other than statements of historical fact, all statements are "Forward-Looking Statements" that involve such various known and unknown risks, uncertainties and other factors. There can be no assurance that such statements will prove accurate. Results and future events could differ materially from those anticipated in such statements. Readers of this press release are cautioned not to place undue reliance on these "Forward-Looking Statements". Except as otherwise required by applicable securities statutes or regulation, the Company expressly disclaims any intent or obligation to update publicly forward-looking information, whether as a result of new information, future events or otherwise.
Leseranfragen:
Tangibal Group PLC
Datum: 31.10.2011 - 09:40 Uhr
Sprache: Deutsch
News-ID 81689
Anzahl Zeichen: 2770
contact information:
Town:
Wien
Kategorie:
Business News
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