DGAP-News: Infurn Holdings PLC : Groupon to promote INFURN's BigBoy Beanbag in TV campaign
(firmenpresse) - DGAP-News: Infurn Holdings PLC / Key word(s): Miscellaneous
Infurn Holdings PLC : Groupon to promote INFURN's BigBoy Beanbag in TV
campaign
01.12.2011 / 20:30
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The new TV campaign by Groupon, the originator and market leader of daily
deal websites, which will be launched in Sweden on Thursday, will promote
INFURN's BigBoy Beanbag. The BigBoy will then be available for sale on the
Groupon website for an unbelievable price of 499 SEK instead of the usual
999 SEK.
The campaign will run on TV3 and TV6 from Thursday (1.12.2011) to Sunday
(4.12.2011). The promotion will build on INFURN's recent runaway sales of
the fashionable beanbag on the daily deal websites; 40,000 beanbags were
sold in six countries in four weeks through Groupon.
The deal with Groupon is a partnership which INFURN has established to
boost sales activities and expand its market position in Europe and the US.
INFURN also intends to increase its sales force in Europe to leverage the
potential on its key markets and to employ more sales agents in the U.S. to
gain market share across the Atlantic.
About INFURN
INFURN HOLDINGS PLC has specialized as an investment company in the areas
of trade, production and import of goods and establishes traditional
businesses by using innovative technologies. Through strategic investments,
subsidiaries remain permanently independent and record steady growth in
profits. It currently owns the subsidiaries Designfurn Limited, which
operates the INFURN online -store, INFURN (Hong Kong) Limited, specializing
in the production and export of designer furniture, mainly based in South
China, and INFURN (UK) Limited, which controls the group's traditional
stores in Europe. INFURN HOLDINGS PLC boasts a highly skilled management
team of young and extremely successful entrepreneurs experienced in the New
Economy.
For more information about INFURN HOLDINGS PLC, visit the company's
websites www.infurn-holdings.com and www.infurn.com.
** END OF PRESS RELEASE **
Infurn Holdings plc is an independent, exchange listed company operating in
the segment 'E-commerce, furniture with focus on designer furniture '.
This news release may contain certain forward-looking statements,
expectations, intentions, strategies and beliefs regarding the future. All
statements contained herein are based upon information available to the
management of Infurn Holdings plc as of the date hereof, and actual results
may vary based upon future events, both within and without the control of
the management, including risks and uncertainties that could cause actual
results to differ materially.
Management does not take any responsibility to update the contents of this
News Release in case new aspects arise or new conditions change the facts
available.
Registered Office:
INFURN HOLDINGS PLC
72 New Cavendish Street
London, W1G 8AU
United Kingdom
Email: press(at)infurn-holdings.com
www.infurn-holdings.com
ISIN GB00B3ZMNP79, WKN A1H95K, Kürzel 0IU
Börsenplätze: Frankfurt
End of Corporate News
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01.12.2011 Dissemination of a Corporate News, transmitted by DGAP - a
company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.
DGAP's Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de
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148371 01.12.2011
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Datum: 01.12.2011 - 20:30 Uhr
Sprache: Deutsch
News-ID 93280
Anzahl Zeichen: 4541
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Kategorie:
Business News
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