Cutting Edge Seeks Corporate Sponsors for 2012 and 2013 Concert Tour
(firmenpresse) - PHOENIX, AZ -- (Marketwire) -- 01/16/12 -- Cutting Edge, an indie band based in Phoenix, AZ, has announced a 2012 and 2013 concert tour by the band and is currently seeking a corporate sponsor(s) for the concert tour. According to Jeffrey Beals, a Former Partner of the William Morris Agency, Cutting Edge is planning to begin the concert tour in late summer, and the tour will continue throughout 2012 encompassing a 10-month concert tour of the U.S., Europe, Australia, Japan and the Philippines. Representatives for Cutting Edge are beginning discussion to structure a $2 million concert package featuring Cutting Edge and two other bands to offer to sponsors or an investor.
According to lead vocalist David Pesnell, Cutting Edge is offering corporate sponsors a package that is structured different than other opportunities available in the music field. Bands always charge investors, corporate sponsors or promoters large fees per concert date, but Cutting Edge has decided to forgo charging a large fee on a per concert basis and instead will be paid $50,000 per month and split of the profits on a 70-30 basis with the sponsor/investor. The cost to the sponsor or investor is now only $15,000 expenses per concert, and since Cutting Edge is asking $15 per ticket sold and expects a minimum of 4,000 seats being sold per concert, expected profits per show are $60,000 per concert. This will generate an average net profit of $25,000 per concert or 5 million dollars for the 200-date concert tour. Over the two years, the sponsor will receive the return of initial investment of 2 million dollars and a profit of 1.5 million dollars.
In addition, Cutting Edge is offering the sponsor or investor 30% of the profits generated from merchandise sales at each concert. Merchandise sales average $5 per seat per concert. The concert tour expects a minimum of 4,000 seats per night or a merchandise profit of $20,000 per night. A 200-date concert tour will generate an additional 4 million dollars or an additional profit to the sponsor of 1.2 million. The sponsor can generate a profit of 2.7 million dollars after the return of the initial 2 million dollars. These figures do not include additional profits generated over the Internet or CD sales which the sponsor will also receive 30% of profits generated from those sales.
David Pesnell also stated that the band is taking additional steps with a corporate sponsor to help promote and market the sponsor's products. The band is willing to do 'meet and greets' with the sponsor's customers before or after each concert, include sponsor's product in all new videos, insert a 15-second commercial at the beginning of all new videos, including all video sites (ex. YouTube), allow sponsor use of the band's music for sponsor's own commercials, make personal appearances on behalf of the sponsor and list the sponsor on all advertising and marketing related to the concert tour. Finally, the band will try to include the sponsor's name in all articles written about the band. According to Jeffrey Beals, a big added advantage to the corporate sponsor is that SKOPE Magazine has agreed to write articles about the band on tour, including having a reporter to tour with the band and blog about each concert date, giving the sponsor and the band exposure on a national and international level. According to Jeffrey Beals, the corporate sponsor is receiving the benefits of a good and solid marketing campaign, but at the end of the marketing campaign, is receiving a return of cost of the dollars spent and an additional profit. He further stated, "It is a great way of doing business, great exposure and great profit." David Pesnell feels that this opportunity is great for a large regional or national retail business, including clothing lines, food products or automobile manufacturing, but it will also work for a corporations offering services, like the financial industry.
As a band, Cutting Edge has enjoyed great success over the years, but their greatest success came in 2011 when the band made history by being the only indie band ever to debut two songs inside the Top 20 of the Billboard Single Sales Charts during the same week. The song "Without You" spent 7 weeks on the chart and peaked at #7 and "If The Walls Could Talk" peaked at #11. "Without You" also spent six weeks at #1 on the Internet Radio Charts. Other Cutting Edge songs to chart in 2011 include "Your Love Is My Oxygen," "She Wore Red" and "Let Your Body Rock." Over the last ten years, other songs of Cutting Edge to chart include "Love Police," "It's Time" and "Every Time I Try," which hit #6 in the U.S. and #1 on some of the international charts. The band is releasing a new live album in late January and is planning on recording a new album before summer in which a corporate sponsor can have their logo on the packaging.
Representatives for the band feel this is a good opportunity for Cutting Edge and a corporate sponsor to merge a good marketing and advertising campaign which will create excellent profit potential for both parties. As David Pesnell stated, "It is very rare that a company can market and advertise a product or product line on a regional, national and international basis and not only get all their cost returned to them, but make a profit." He further stated, "Cutting Edge's fan base is mostly in the 16-30-year-old range, which is ideal for most corporate sponsors." This opportunity is also excellent for an individual investor.
Interested parties can reach Cutting Edge by email at or by phone at 520-850-2889.
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Contact:
Cutting Edge
520-850-2889
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Datum: 16.01.2012 - 11:00 Uhr
Sprache: Deutsch
News-ID 104185
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PHOENIX, AZ
Kategorie:
Recreation
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