James Green to Speak at Top Industry Events in April

James Green to Speak at Top Industry Events in April

ID: 128908

(firmenpresse) - NEW YORK, NY -- (Marketwire) -- 03/27/12 -- Search retargeting leader Magnetic today announced that its CEO, James Green, will speak at several industry events scheduled in April. Green will address key issues and opportunities facing digital marketers and share best practices for search retargeting with audiences.



:

April 3 at 10:00 a.m., San Francisco, CA - "Exploring the Success Behind Search Retargeting." Green will be joined by executives from C3 Metrics, Simpli.fi and Rosetta. The session will focus on demonstrating the success of search retargeting through key case studies.

April 4 at 2:00 p.m., San Francisco, CA - "Complying with Google search guidelines." Green and executives from Vayu Media, Channel Intelligence, seocopywriting.com and Comrise Technology, Inc. will discuss on how marketers can take advantage of the latest techniques in search and display for increased performance across channels.

, April 4 at 11:30 a.m., San Francisco, CA - "Startup Spotlight: The Future of Data & Targeting"

Magnetic will compete against Stipple, MixRank and Cloudwords for an ad:tech Innovation Award.

A panel of agency execs, VCs and entrepreneurs will judge each finalist's presentation and select a winner in each category during ad:tech.

, April 24 at 9:30 a.m., South Seas Island Resort, FL - "Search + Data: Accelerating the intersection of Keywords and Audiences"

Green will be joined by executives from Overstock.com, adMarketplace and eXelate.

The session will help marketers learn how technology and infrastructure must evolve to package search with data for media targeting. Additionally, marketers will learn what success metrics look like and how to scale keyword search.

To learn more about Magnetic's speakers or for more information on the upcoming speaking engagements, please visit .

Magnetic™ was founded in 2008 and represents the first company to focus 100% on search retargeting. Through Magnetic's search retargeting technology, advertisers target users with display ads based on their search history. With billions of monthly searches, Magnetic's scalable search data marketplace crunches hundreds of millions of keyword combinations giving marketers and agencies the ability to leverage search data, a key indicator of intent, beyond the search engine. Magnetic's customer base includes Fortune 500 brands, the largest U.S. advertising agencies, ad networks, exchanges and demand side platforms. Magnetic is headquartered in New York City and funded by investors including Charles River Ventures, NYC Seed, Roger Ehrenberg's IA Capital Partners, Founder Collective, New York City Investment Fund, Ron Conway and multiple angels. For more information, please visit .







Brook Terran
blast! PR for Magnetic
(919) 833-9975 X 7005

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Bereitgestellt von Benutzer: MARKETWIRE
Datum: 27.03.2012 - 13:36 Uhr
Sprache: Deutsch
News-ID 128908
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