Pandora, Spotify, Turntable.fm & TastemakerX Come Together for Special Keynote at ad:tech San Fr

Pandora, Spotify, Turntable.fm & TastemakerX Come Together for Special Keynote at ad:tech San Francisco 2012

ID: 129416

Digital Innovators Join to Discuss Music Discovery's Shift From Terrestrial Radio to Online and What It Means for Brand Marketing


(firmenpresse) - SAN FRANCISCO, CA -- (Marketwire) -- 03/28/12 -- , , and will come together for a special keynote presentation at ad:tech San Francisco, the largest digital marketing show in the world, on April 4, 2012. ad:tech San Francisco spans two days with 35 targeted breakout sessions in social, search, mobile, email, video, tablet computing and more, drawing thousands of marketing professionals looking to stay plugged into the very latest in the digital marketing space.



Music permeates our lives more than any other art form. For decades terrestrial radio has dominated music discovery for listeners and advertising opportunities for brands, but a digital shift is well underway with enormous implications for marketers. With the demise of physical record stores and the suffocating consolidation of terrestrial radio, brands and audiences alike are increasingly migrating online to new music platforms like Pandora, Spotify, Turntable.fm and TastemakerX. In our closing keynote session, executives from each of these companies will come together to discuss the digital marketing revolution in music's new frontier that has been embraced by Coca-Cola, Motorola, Sony, Intel, Pepsi, Nike and other top multinational brands.







Brad Berens, Ph.D., Chief Content Officer - Digital Marketing Sector, dmg::events



Erin Clift, VP, Global Sales Development, Spotify
Seth Goldstein, Co-Founder and Chairman, Turntable.fm
Marc Ruxin, CEO and Founder, TastemakerX
Heidi Browning, Senior VP, Sales Marketing - Pandora

Presentation at the ad:tech San Francisco conference entitled "Digital Killed the Radio Star... How Pandora, Spotify, Turntable.fm & TastemakerX are Shaping the Future of Brand Marketing."

Wednesday, April 4, 2012; 4:15 pm - 5:00 pm PDT

Moscone West, Keynote Room, Level 3, San Francisco



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For more than 10 years, ad:tech has provided media, marketing and technology professionals with the tools and techniques they need to succeed in a changing digital world. With 9 shows in 7 countries, ad:tech's globally respected roster of speakers, workshops and exhibitors continues to make it the preferred resource and destination for digital marketers everywhere. It's where marketers gather together to do business in a vibrant and exciting marketplace.

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Bereitgestellt von Benutzer: MARKETWIRE
Datum: 28.03.2012 - 13:30 Uhr
Sprache: Deutsch
News-ID 129416
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