CBS RADIO Signs Multi-Year Licensing Agreement With TuneIn
Partnership Will Provide Listeners of the Acclaimed Streaming Audio Service With Access to CBS RADIO's Unique Spoken Word Content
(firmenpresse) - PALO ALTO, CA and NEW YORK, NY -- (Marketwire) -- 04/05/12 -- TuneIn, a free service that lets people listen to music, sports, comedy and talk from around the world, and CBS RADIO, one of the largest major market operators in the nation, today announced a strategic licensing partnership that allows the more than 30 million monthly active TuneIn listeners access to CBS RADIO programming. The non-exclusive deal makes content from in excess of 40 CBS RADIO news, talk, and sports stations from across the country, including stations in all Top 10 markets, available on the TuneIn service.
Sports fans, news junkies and talk radio listeners can enjoy CBS RADIO programming on TuneIn through a variety of different platforms including smartphone apps, connected vehicle dashboards, Internet home entertainment systems and online at . TuneIn Radio and TuneIn Radio Pro are the only audio streaming apps that have a 4.5 or 5 star rating on every mobile platform, worldwide.
"We have always believed in the value of great local content, and this agreement validates the demand we know exists for our original programming while at the same time creates a new revenue source for the company," said Ezra Kucharz, President, CBS Local Digital Media. "By forging relationships with premiere distribution services such as TuneIn, CBS RADIO will significantly grow its audiences by exposing our content to new listeners."
"We at TuneIn are thrilled to announce a long-term, strategic partnership with a company so innovative and important to the world of radio as CBS," said John Donham, CEO, TuneIn. "By adding these CBS RADIO stations to our free service, we continue to make good on our promise to bring the best radio programming to TuneIn listeners from wherever they are."
Additionally, CBS RADIO stations will gain access to TuneIn's unmatched industry offering of free analytics via TuneIn Amplifier.
CBS RADIO's spoken-word stations are true leaders in the industry and the ones most often listened to online and via mobile devices. Stations featured on TuneIn include:
The biggest sports radio brands, which include the nation's first all-sports station WFAN-AM (New York), as well as leading properties in Philadelphia (WIP-FM) and Boston (WBZ-FM), among others;
An all-star roster of news leaders in their respective markets highlighted by legendary stations 1010 WINS, WCBS 880, KNX, WBBM and KCBS;
Heritage and Marconi award-winning news/talk stations such as WCCO, KMOX, and KDKA.
TuneIn is a free service that lets people listen to live local and global music, sports, talk and news from wherever they are. TuneIn offers more than 50,000 AM, FM, HD and Internet radio stations and more than a million on-demand programs streaming from every continent. The company's mobile apps are ranked in the top five in the App Store's Music category across 82 countries and territories. The company raised venture funding from Sequoia Capital in January 2011 and is hard at work in an old plumbing supply building in Palo Alto, Calif.
CBS RADIO, a division of CBS Corporation, is one of the largest major-market radio operators in the United States, with stations covering news, sports, talk, rock, country, Top 40, classic hits, and urban formats, among others. Reaching nearly 70 million unique over-the-air listeners on a weekly basis, the division operates 130 radio stations across 28 markets, including all of the Top 10. The overall mix of each radio station's programming is designed to fit the station's specific format and serve its local community. Operating within CBS RADIO is CBS Local Digital Media, a unique brand responsible for the convergence of the division's new and traditional media platforms through creative original content and advanced delivery methods.
Media Contacts:
Karen Mateo
CBS RADIO
(212) 649-9639
Deanna Decker
Allison+Partners for TuneIn
(415) 277-4929
Ryan Polivka
TuneIn
(510) 290-7809
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Unternehmensinformation / Kurzprofil:
Datum: 05.04.2012 - 18:30 Uhr
Sprache: Deutsch
News-ID 132696
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PALO ALTO, CA and NEW YORK, NY
Kategorie:
Music & Radio
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